242/102/49 0/51/59 181/172/166 Primary colors 248/152/29 PMS 172 PMS 137 PMS 546 PMS /206/ /227/ /129/123 Secondary colors 114/181/204 PMS 148 PMS 7458 PMS 7457 PMS /79/75 PMS /166/143 PMS 487 © 2010 MediaMind Technologies Inc. | All rights reserved January 2012 Accounts and Users

© 2010 MediaMind Technologies Inc. | All rights reserved ▸ Accounts ▸ Users ▸ Alerts ▸ User Permissions ▸ Data Permissions ▸ Internal Users Agenda

© 2010 MediaMind Technologies Inc. | All rights reserved System administration Animation if needed Is “Fade - very fast” Setting up new clients and users Billing information Internal management tools

© 2010 MediaMind Technologies Inc. | All rights reserved Our account/client types Media Accounts/Users Creative accounts/Users Site accounts/ Users

© 2010 MediaMind Technologies Inc. | All rights reserved Accounts & Users relationship ▸ A user is created under an account, and is always part of an account Account: Sterling Cooper User: Don Draper User: Lane Pryce User: Pete Campbell

© 2010 MediaMind Technologies Inc. | All rights reserved Accounts

© 2010 MediaMind Technologies Inc. | All rights reserved What’s an account? ▸ Usually a client “office” Mindshare UK MSN FR Carat SF ▸ Client accounts see only their own data, and the data of their particular connections (publisher and creative shops)

© 2010 MediaMind Technologies Inc. | All rights reserved What’s an account? ▸ Usually a client “office” Mindshare UK MSN FR Carat SF ▸ Access:

© 2010 MediaMind Technologies Inc. | All rights reserved Accounts list ▸ Only internal users can see this list!

© 2010 MediaMind Technologies Inc. | All rights reserved Creating a new account

© 2010 MediaMind Technologies Inc. | All rights reserved Billing information

© 2010 MediaMind Technologies Inc. | All rights reserved General settings

© 2010 MediaMind Technologies Inc. | All rights reserved Regional settings

© 2010 MediaMind Technologies Inc. | All rights reserved Analytics

© 2010 MediaMind Technologies Inc. | All rights reserved Even more settings…

© 2010 MediaMind Technologies Inc. | All rights reserved Users

© 2010 MediaMind Technologies Inc. | All rights reserved Users ▸ Users = People ▸ They are always part of a specific account ▸ These are the ones that actually log into the system. They see their accounts data as specified, and any feature they are allowed.

© 2010 MediaMind Technologies Inc. | All rights reserved Creating a new user

© 2010 MediaMind Technologies Inc. | All rights reserved Additional user settings ▸ Regional settings ▸ Analytics Settings

© 2010 MediaMind Technologies Inc. | All rights reserved Users list

© 2010 MediaMind Technologies Inc. | All rights reserved User status ▸ Enabled ▸ Disabled ▸ Locked

© 2010 MediaMind Technologies Inc. | All rights reserved Permissions

© 2010 MediaMind Technologies Inc. | All rights reserved Permissions - Features ▸ The way the whole MediaMind system is set up. ▸ Determines the features each user can view. ▸ Permissions can be wrapped together in a “Role” Basic Media, Creative and Site roles are automatically assigned to users according to the account type.

© 2010 MediaMind Technologies Inc. | All rights reserved User permissions Account permissions User Role Specific permissions

© 2010 MediaMind Technologies Inc. | All rights reserved Account permissions ▸ Inherited to its users

© 2010 MediaMind Technologies Inc. | All rights reserved User permissions Client users cannot see the permissions list at all!

© 2010 MediaMind Technologies Inc. | All rights reserved Limit to specific advertiser

© 2010 MediaMind Technologies Inc. | All rights reserved Alerts and Notifications

© 2010 MediaMind Technologies Inc. | All rights reserved Alerts and notifications ▸ s that are sent to user in situations that require their attention ▸ Alerts will be sent immediately in some situations, or once per day in others (these may be aggregated. ▸ Default settings are on the account level, these can be changed at the user level.

© 2010 MediaMind Technologies Inc. | All rights reserved Account alerts

© 2010 MediaMind Technologies Inc. | All rights reserved User Alerts

© 2010 MediaMind Technologies Inc. | All rights reserved Data permissions

© 2010 MediaMind Technologies Inc. | All rights reserved Data permissions ▸ In built into the system and determined by your account type, and the relation of other accounts to you. A media agency sees its own advertisers and campaigns, and any sites that are related to it by placement, and any ads attached to it by the creative shops. A creative shop sees its own data, and the campaigns and placements it’s ads are connected to A site sees all the agencies which published placements to it, but only those placements published to them

© 2010 MediaMind Technologies Inc. | All rights reserved Clients in the MediaMind platform MSN ESPN Soap Carat BMW Campaign ▸ What will each one of these see when they open the MediaMind platform?

© 2010 MediaMind Technologies Inc. | All rights reserved And now? MSN ESPN Ivillage Soap Mindshare Carat BMW Campaign Harry Potter Campaign

© 2010 MediaMind Technologies Inc. | All rights reserved What will you see? MSN ESPN Ivillage Soap Mindshare Carat BMW Campaign Harry Potter Campaign

© 2010 MediaMind Technologies Inc. | All rights reserved Internal Users

© 2010 MediaMind Technologies Inc. | All rights reserved See all data in lists ▸ When logged in: See the information of the account you are logged into.

© 2010 MediaMind Technologies Inc. | All rights reserved Account access ▸ Switch accounts ▸ Log into accounts

© 2010 MediaMind Technologies Inc. | All rights reserved To see all accounts’ data ▸ Switch account checkbox:

© 2010 MediaMind Technologies Inc. | All rights reserved All accounts’ data ▸ Use any filter To see information from all accounts

© 2010 MediaMind Technologies Inc. | All rights reserved Log in as… ▸ See what your client sees… ▸ The logs will still show your name…

© 2010 MediaMind Technologies Inc. | All rights reserved Data levels Client User, limited to specific advertiser Client User – sees all account data Client User – sees the data of several accounts Internal User – sees the data of all accounts

© 2010 MediaMind Technologies Inc. | All rights reserved Additional things employees can do… Creating new items in any account Changing live ads Check history logs Create new accounts And more…

© 2010 MediaMind Technologies Inc. | All rights reserved Thank you!