WHAT MAKES YOU SO SPECIAL? A guide to creating your own personal brand.

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Presentation transcript:

WHAT MAKES YOU SO SPECIAL? A guide to creating your own personal brand

In just minutes per day, you can master social media. Create a unique trademark Load daily content Interact with your target audience Attract loyal readers

Create a unique trademark My Super Power is encouragement. What’s yours? Find your passion. Become an expert. Draw people in with your enthusiasm.

Load daily content Post a tweet every morning, while you’re drinking coffee. A line from your latest poem or novel, or a notable quote would do nicely. Plan ahead! notable quote Add a link to your latest blog post on your Facebook fan page. Not too often…twice a week is plenty. Conversation starters and funny quotes make interesting content. After dinner, read one blog post from a new or favorite author. Share a couple of your favorites every week with your readers.

Interact with your target audience Check your Twitter feed, Facebook fan page and website daily. When a reader leaves a comment or question, say thanks and give a quick answer. Don’t forget #FF! Put your friends’ Twitter handles on your feed every Friday. They get publicity and the ripples on the pond expand. #hashtags Keep it short. Tweets are 140 characters. Period.

Attract loyal readers Give value. Be grateful. Show you care.

My Dashboard Female in Motion Facebook Fan Page Twitter Feed Google+ Klout

Now that you’ve created a unique trademark, loaded daily content, interacted with your target audience and attracted loyal readers, you are officially a social media Super Hero!