How To Manage Your Social Media Presence in Just 10 Minutes A Day! And be more popular than the local news guy!

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Presentation transcript:

How To Manage Your Social Media Presence in Just 10 Minutes A Day! And be more popular than the local news guy!

A Couple Things You Will Need

The Next 4 Slides Provided by JD RuckerJD Rucker

Like | Connection | Follow What does just one of these mean to your business? If you don’t engage and interact with them The average Facebook user has 245 friends. But the average friend on Facebook has 359 friends. Pew Center’s Internet and American Life Project. Pew Center’s Internet and American Life Project.

Get This!

Have You? Made a list of everyone you know – That knows, likes and trusts you? Made Friends, Connected or Followed them – On Facebook – On LinkedIn – On Pinterest – Twitter (The Younger Crowd) – Google + (Circles) Reached out to them on a monthly basis – – Facebook – Hand written post card – LinkedIn – Text – Tweet – Google +

Results

Most Used Social Media

Minutes and Hours Per Week

Setting Some Goals What are you trying to accomplish? – Past clients and their friends, family and co-workers – Build deeper relationships with those that know, like and trust you Block out minutes a day to engage and interact – Past clients, current clients, go deep with them on a friendship level Drive more people to your website Build your brand Build your database (More people that know like and trust you) Generate leads Create Buzz

Prepping For Your New Routine Get set up on all the networks you would like to cover – Twitter Account – LinkedIn Account – Facebook Personal – Facebook Business – Facebook Group(s) – Pinterest Account – Google + When setting up your networks make sure you include the following: – Photo and/ or logo – Links back to your website – Content about you and your company Ask or have your assistants and partners set up accounts to help promote you!

What Should You Be Monitoring Facebook – Reverse engineering (Clients) – Kids – Grandkids – Photo’s – Love for something – Birthdays – Graduations – Contests – Life These days, the content on Facebook almost fully mirrors many individuals’ lives.

My Favorite App

4 Ways People Can Interact On Facebook That You Should Be Monitoring Wall Posts Comments Likes Shares Private messages

Important Settings

You don’t want to overwhelm your wall with too many posts per day. In fact, doing so may prevent your posts from getting into your followers’ news feeds. Best practices for Facebook suggest 3 posts per day at the most – Morning – Lunch – Late afternoon

Twitter Relevant questions about your company Relevant questions about your industry Requests for support Complaints and feedback Praise Competitor mentions Industry leaders

LinkedIn Profile Group Discussions – You can be a part 50 groups

Google + Google is introducing Direct Connect, a feature that will let searchers call up a Google+ page by simply adding a "+" before their queries Comments Circle Streams

Pinterest! How to integrate and automate Pinterest using RSS (Really Simple Syndication) Push to your social media sites of choice.

Katie Lance’s 5 Tips I Agree With Be Consistent Have a Content Strategy Never Forget: Real Estate is Local Dip Your Toe Into More Than One Stream Find a Way to Measure the Success of Your Efforts

Seriously? So you should be involved in and managing – Facebook – Twitter – LinkedIn – Google + But Scott you forgot about Pinterest and I run a Real Estate company not a social media company. There is no way I can manage all this in 10 minutes a day, I can’t even do this in an hour a day!

Bufferapp.com

Okay My Secret!

Its Free Up To 5 Social Profiles

Step 2

Step 3

Connect With Facebook

Sign In To Facebook

Choose Your Pages and Groups

One Post In Hootsuite