Presentation on theme: "Taking the Headache out of. Reach your sphere of influence on a daily basis – AT NO COST? Reconnect with friends and stay in touch with family – AT NO."— Presentation transcript:
Reach your sphere of influence on a daily basis – AT NO COST? Reconnect with friends and stay in touch with family – AT NO COST? Advertise your listings and ask for new business – AT NO COST? More than 750 million Facebook users – 50% log on everyday More than 2.5 million websites have integrated with Facebook There are more than 250 million active users currently accessing Facebook through their mobile devices. Why Use Facebook?
What concerns do you have with using Facebook? Privacy Time Management Technology Overload Others?
Home Page / Newsfeed View Comment Friend’s Status Who can see it?
Adjust “How You Connect” Control what information is available and who can see it
Activate Profile Review 1.Click on “account” in the upper right-hand corner of your screen, then click on “privacy settings.” 2.Next to “how tags work,” click “edit settings.” 3.Within the “how tags work” pop-up, click “edit” next to “profile review.” 4.In the next pop-up, click “turn on profile review.” Now, whenever you are tagged in a photo or a post, you’ll have to approve it before it appears on in your news feed or your wall.tagged in a photo
Profile Review This is what it will look like in your Newsfeed when someone tags you. Even though I declined it, it still shows in MY newsfeed, but it won’t show in my friends’ newsfeeds (except our mutual friends).
Apps and Games How to disable or hide Should you play them?
Status Updates Tagging friends What should you say? Links Photos Videos Questions
Send Private Messages (Email) Works like email. All recipients can see entire conversation – much like “reply all” Does not show in Newsfeed. If you want to leave the conversation you have that option
Adding Photos Create albums Tag friends Privacy settings
Chat Instant message friends The messages will also show in your “Messages”
Test Go back to your computers and put all REALTORS in a List. Post a status update to your REALTOR list telling them about today’s class. Be sure to tag me in your comment.
What is a Business Page? Note: You may start a Business Page if you don’t already have a personal Facebook account. Having more than one Facebook account, even if it is one for your business and one for personal, is a violation of Facebook policies. You can create a Business Page via your Personal Page. This allows you to communicate and interact with customers and is administered through your personal page.
Creating a Business Page Choose a name – that name is Permanent and cannot be changed later! Choose a category Upload a business photo for the profile photo. Unlimited number of photos are allowed.
Creating a Business Page In the Profile give useful information about contacting you and what you do. Add content – make it engaging, interesting and useful. Good place to put your blog. Publish
Create a Page On Your Profile page scroll to the bottom on find the Create a Page Link
Business Page and Newsfeed Newsfeed – Specific to YOU. Your friends CANNOT see your Newsfeed. When you post in your Business Page, that update will show in your Personal Page Newsfeed.
Content Blog HouseLogic Ask for referrals from past clients Post videos Good place to put your listings Create a Contest – Something Interactive
SEO Strategies Use the “About” text box to place keyword-dense prose near the top of your Page Use the “Info” tab to include more important keywords, text, and high priority links on your Page Post direct links to your website (or other relevant sites) in your Page’s stream Attach Links Add photos with captions, events with descriptions Get more inbound links to your Facebook Page from the web by posting links to your Page on all your websites Get more intra-Facebook inbound links by getting more Facebook fans
You must keep active on your Facebook Business Page in order to keep it alive! Don’t create it and then never add anything to it. Blogging
Adding Listings There’s an App for That! Downside – cost is $129 per year and some reviews say it doesn’t work very well. Upside – you can make your Listings be the landing page for your Business Page
Many of the virtual tour sites allow integration with Facebook – eg. Tour Factory: Adding Listings