PRIMERICA

The why is more important than the how. If the why is big enough, people will do whatever it takes to find out the how. So when getting a new person off to a fast start, you must explain WHY they must get you in front of 15 people within their first 30 days.

Hey John, I’m very excited that you and you wife are getting involved with us. I want you to know that if you follow our system, every goal or dream you have can and will be accomplished. Within about 60 days from now you will be licensed and trained along with 1, 2, maybe even 3 or more licensed trained people with you, as well as several others that will be on track to do the same. You’ll have an unlimited number of appointments to go on because of all of the new recruits coming on to your team that need to be field trained, and be in a position to earn $2,000-$5,000/mo in income out of the gate. You’ll be in a position to be RVP within 6 months or so, probably go RVP months (so you’re mature enough in the business to be one) make $30k-$50k in income your first year, and $150k-$250 plus your second year.

1.So, on a scale of 1-10, what is your desire to make all of this happen? (WFA) 10 -All you need to do while getting licensed is get me in front of 15 people that are in the right market, across the KT in the next 30 days. So I’m guessing that’s something you can do right? (WFA) yes 2. How many days/ nights can you give to Primerica right now? (WFA) 4 days 3. Who have you been thinking of that you would like to share this with? (Find out if they are qualified, if not set up interview or invite to opp mtg) (Remind them if necessary how much we are going to benefit those they take you to see)

Great, let’s go over what to say and give them a call to set up your first couple apts. BIG KEY- (role play what to say and help them get on the phone then and there) After you set up a couple of appts, then go over hiring pack, set goals, go over schedule, pfsu dates etc, make top 25 list, and give them New Assoc CD and be sure they listen to it times.

Hello ____________ This is _____________, how are you doing? (WFA) Great! The reason I’m calling is I just got started with a new company that I’m very excited about. Would you help me out and allow me to come and show it to you &_________? Great, what day would be better _________ or _________? Possible Questions/ Objections What is it? The name of the company is Primerica, I’m just learning about it so I don’t want to try to explain it because I’ll mess it up, when we come by I’ll let my trainer explain it to you, so when would be better ________ or __________?

I don’t think we are interested? Look_________ IF YOUR NOT INTERESTED AND ITS NOT FOR YOU WOULD YOU FEEL COMFORTABLE TELLING ME NO? (WFA) YES. GREAT THEN WHAT DAY WOULD BE BETTER I HAVE MON OR WOULD TUESDAY BE BETTER?

The BIGGEST INCENTIVE Primerica has ever kicked off! 100k + per year potential in just a bonus that anyone can get!! First 6 months after IBA date, new rep can qualify for the bonus on personal production once the rep is coded. Bonus starts at 50k pts. 50k pts = 10% bonus on pers production 100k pts = 20% bonus on pers production TEAM CAPTAINS: bonus on their 50% of what their team gets.