Computer.org Banner Advertising Sandy Brown Millennium Media Sales Meeting 13 Sept 2010

Banner Sizes and Prices We offer three sizes: –728x90 Leaderboard - $35 gross –300x250 Rectangle - $24 gross –160x600 Skyscraper - $30 gross We may want to have possible price change discussion after presentation Millennium Sales Meeting 13 Sept 20102

Banner Locations Banners are located throughout the site Only option is Run of Site Most impressions are in the Digital Library Too many pages to point out one by one The following guide will help you! –Using Home Page Tabs on Computer.org home page, you will see banner placement on main pages Millennium Sales Meeting 13 Sept 20103

Home Page Two 300x250 at bottom Millennium Sales Meeting 13 Sept 20104

Home Page Tabs Page Views Homepage Tabs Pageviews Jul-09Aug-09Sep-09Oct-09Nov-09Dec-09Jan-10 /portal/web/publications6,3825,9526,3407,4725,6514,2245,003 /portal/web/conferences3,6065,3235,4675,2584,0943,6644,363 /portal/web/csdl39,97737,94039,50246,92239,83633,07134,907 /portal/web/buildyourcaree r/home2,6722,3382,8602,1321,7321,4241,724 /portal/web/e- learning/home12,44012,04011,73312,37910,8789,96910,979 /portal/web/getcertified6,4596,6607,3995,9504,8004,5015,292 Communities does not have a home page. /portal/web/store2,1332,1062,1872,3231,9641,6211,857 Millennium Sales Meeting 13 Sept 20105

Publications Tab Millennium Sales Meeting 13 Sept 20106

Publications Home Page One 160x600 Millennium Sales Meeting 13 Sept 20107

Magazines Home Page One 160x600 Millennium Sales Meeting 13 Sept 20108

Transactions Home Page One 160x600 Millennium Sales Meeting 13 Sept 20109

Individual Magazine and Transactions Home Pages Each magazine and transaction has a home page with one 160x600 banner We have 14 magazine home pages and 13 transactions home pages Millennium Sales Meeting 13 Sept

Letters Home Page One 160x600 Millennium Sales Meeting 13 Sept

Pubs Blog One 160x600 Millennium Sales Meeting 13 Sept

Publications Tab – No Banners –The following links off the Publications Tab have no banners:  Computing Now – except the Book Reviews page which has one 160x600  CS Press –I will be working with IT and the area owners to make sure we get banners on at least some of these pages –The Conference Publications link goes to the Digital Library Millennium Sales Meeting 13 Sept

Conferences Tab Millennium Sales Meeting 13 Sept

Conference Publishing Services (CPS) Home Page One 160x600 Millennium Sales Meeting 13 Sept

Conferences Tab – No Banners –The following links off the Conferences Tab have no banners:  Conferences Home  Conference Calendar  Conference Organizer Resources –I will be working with IT and the area owners to make sure we get banners on at least some of these pages –The Conference Publications link goes to the Digital Library –The Search IEEE Conferences link goes to IEEE.org Millennium Sales Meeting 13 Sept

Millennium Sales Meeting 13 Sept Digital Library Tab

Digital Library Home Page Top of page – Leaderboard 728x90 and one 160x600 Millennium Sales Meeting 13 Sept

Digital Library Home Page Bottom of page – One 300x250 Millennium Sales Meeting 13 Sept

Digital Library Search Page One 160x600 Millennium Sales Meeting 13 Sept

Digital Library Subscribe Page One 160x600 Millennium Sales Meeting 13 Sept

About the Digital Library Page One 160x600 Millennium Sales Meeting 13 Sept

More on Digital Library The majority of our page views come from the DL Magazine Table of Contents (TOC) pages, and abstract pages have the same layout as the DL home page, with 3 banners – one of each size. –Added up, this is thousands of pages and page views –And each issue adds hundreds more Millennium Sales Meeting 13 Sept

More on Digital Library Transactions TOC and abstract pages have just 160x600 on right –This was decided because magazines are more customer facing and because we accept print advertising in magazines Conference Proceedings pages have the three banners Millennium Sales Meeting 13 Sept

Build Your Career Tab Millennium Sales Meeting 13 Sept

Build Your Career Home Page Two 300x250 at bottom Millennium Sales Meeting 13 Sept

Career Watch Page Top of page – Leaderboard 728x90 and one 160x600 Millennium Sales Meeting 13 Sept

Career Watch Page Bottom of page – One 300x250 Millennium Sales Meeting 13 Sept

Jobs Board Home Page Top of page – Leaderboard 728x90 and one 160x600 Millennium Sales Meeting 13 Sept

Jobs Board Home Page Bottom of page – One 728x90 Millennium Sales Meeting 13 Sept

Career News Page Leaderboard 728x90 and one 160x600 Millennium Sales Meeting 13 Sept

Tutorials Page One 160x600 Millennium Sales Meeting 13 Sept

Free Articles Page One 160x600 Millennium Sales Meeting 13 Sept

Special Offers Page Leaderboard 728x90 and one 160x600 Millennium Sales Meeting 13 Sept

E-Learning Campus Tab Millennium Sales Meeting 13 Sept

e-Learning Campus Home Page Two 300x250 at bottom Millennium Sales Meeting 13 Sept

Course Catalog Page Two 300x250 at bottom Millennium Sales Meeting 13 Sept

Online Books Page Two 300x250 at bottom Millennium Sales Meeting 13 Sept

Certification Page Two 300x250 at bottom Millennium Sales Meeting 13 Sept

e-Learning Campus Tab – No Banners –The following links off the e-Learning Tab have no banners:  Safari Books Online  Books 24x7 –I will be working with IT and the area owners to make sure we get banners on at least some of these pages Millennium Sales Meeting 13 Sept

Certification & Training Tab Millennium Sales Meeting 13 Sept

About Certification Page One 300x250 at bottom Millennium Sales Meeting 13 Sept

CSDA Home Page One 300x250 on right Millennium Sales Meeting 13 Sept

CSDP Home Page One 300x250 on right Millennium Sales Meeting 13 Sept

Certification & Training Tab – No Banners –The following links off the Certification & Training tab have no banners:  Success Stories  Certification News  About SWEBOK –I will be working with IT and the area owners to make sure we get banners on at least some of these pages Millennium Sales Meeting 13 Sept

Communities Tab Millennium Sales Meeting 13 Sept

Standards Activities Home Page One 160x600 Millennium Sales Meeting 13 Sept

Technical Activities Home Page One 728x90 at bottom Millennium Sales Meeting 13 Sept

Communities Tab – No Banners Most pages in this section are volunteer facing so they do not have banners –Chapter Activities –Educational Activities –Professional Activities –Publications Board –Boards & Committees –Volunteer Resource Center –Student Activities –Awards –Get Involved –Women in Computing Millennium Sales Meeting 13 Sept

CS Store and Join It was decided the CS Store and Join pages would have no advertising Millennium Sales Meeting 13 Sept

Overall Statistics Computer.org 2008 Averages (per month) –1.6M Page Views –888K Unique Visitors 2009 Averages (per month) –1.8M Page Views –870K Unique Visitors 2010 Averages (per month Jan-Aug) –1.9 M Page Views –893K Uniques Millennium Sales Meeting 13 Sept

Summary Banners are located throughout the site, but DL by far has the most usage Need to update Home Page Tab usage through August Pricing discussion? Questions? Millennium Sales Meeting 13 Sept