Presentation on theme: "Putting the $336 Billion Medical Device Market at Your Fingertips."— Presentation transcript:
Putting the $336 Billion Medical Device Market at Your Fingertips
Next Generation Marketing Solutions Vertical search engines are on the rise. Why? Because marketers need a target audience. Medical Device Link is the premier vertical search engine serving the medical device industry. If you are looking to tap into this $336 billion global market or looking to further cement your place in it, Medical Device Link is your answer. Medical Device Link – By The Numbers Over 85, 000 registered members Over 6 million ads served per month Over 20, 000 page views per day Over 200, 000 visitors per month
The Information Hub of a Global Industry Medical Device Link is about more than topical industry news, it is the heart of the industry’s various media sources. Leading Canon Communications publications such as MD&DI, MPMN, EMDM, and IVD Technology all call Medical Device Link home. Add in comprehensive Supplier Directories, a popular E-newsletter, Career Center, and trackable ROI and it becomes clear why the industry’s leading decision makers have Medical Device Link at the top of their bookmark list. A Few Names You’ll Recognize Leading decision makers from these major medical device manufacturers are Canon subscribers and Medical Device Link visitors; Medtronic, Boston Scientific, Guidant, Abbott Labs, Ethicon Inc., Tyco Healthcare, Baxter Healthcare, Johnson & Johnson, and many more.
Basic Package No banner Company description of up to 300 words 30-word description of your company for the popular web gallery (includes a link to your home page) Three photos, one company logo (logo includes a link to your website) One press release (400 words, a link and a photo) One free update to text and press release per month Up to three additional links from your listing to anywhere on your website Monthly click report
Leader Board Package One Rotation Site Wide Banner (monthly impressions up to 30, 000) – Rotates throughout news articles, archived information, search area, online magazines, etc) Bottom Banner Company Description of up to 750 words 30-word description of your company for the popular web gallery (includes a link to your home page) Up to five photos including your company logo (logo includes a link to your website) Three press releases (up to 400 words each, plus a link) One free update per month to your text/photos/press releases Up to five additional links from your listing to anywhere on your website
Premier Package All the features from the Banner Package, (two rotating banners, an unlimited company description, photos, press release links, unlimited updates to your listing) PLUS: 30-word description of your company for the popular web gallery (includes a link to your home page) One free newsletter ($1,800.00 value) Free listing with a link in the site’s “Resource Center” section Free MD&M promotion with a link for 60 days One annual non-exclusive sponsorship of a sub-category sponsorship:
Ad Mail Blasts Sent to over 18, 000 e-newsletter subscribers Ad Mail Blasts are an ideal medium to promote your products and services, and well as seminars and other announcements. Your message will include unlimited text, photos, and links. See the samples below:
E-newsletter Medical Device Link’s 18, 000+ opt-in newsletter subscribers receive twice-monthly updates from our editors. Nonexclusive and Exclusive sponsorships of these newsletters are available in several ad sizes including Embedded, Skyscraper, and Banner.
Banners 468 x 60 pixels - max. file size: 40K - Format:.gif,.jpg (and flash on occasion) The banner is in sitewide rotation at the bottom of all pages (except on sponsored category pages and enhanced listings). Flash is generally not encouraged due to issues involving tracking clicks. Leaderboards 728 x 90 pixels - max. file size: 70K - Format:.gif,.jpg (and flash on occasion) The leaderboard is in sitewide rotation at the top of all pages (except on sponsored category pages and enhanced listings) Flash is generally not encouraged due to issues involving tracking clicks. Tiles 125 x 125 pixels - Max. file size: 40K - Format:.gif,.jpg Tile ads are placed on sponsored category pages on the left side (at this time, the maximum no. of tiles on a sponsored page is 3), on resource centers on the left side, and sometimes on magazine home pages. Ad Specs (ask your Account Executive for a complete listing)
When you deliver your message to Medical Device Link’s powerful audience you are delivering a message to the entire Canon Communications LLC family. Spanning 18 magazines and 34 trade shows, Canon subscribers, attendees, and website visitors are leaders and decision makers across some of the world’s most lucrative industries including; medical technology, plastics, advanced manufacturing, design and more. You will not find a business-to-business media company with closer or more comprehensive ties to its target audience.