1. Avaya Aura™ A New Era of Business Communications
Extraordinary Solutions for Extraordinary Times
2010 Avaya Inc. All rights reserved.

2. Avaya Fit For Purpose, People First, Innovation
Small & Medium Enterprise
Midsize Enterprise
Enterprise
SERVICES
Unified Communications | Contact Center | Data 2
2010 Avaya Inc. All rights reserved.
2010 Avaya Inc. All rights reserved. 2 2

3. Communications is changing Avaya Aura architecture Centralized Infrastructure to Drive Savings and Simplicity
SIP
PBX
APPS
APPLICATIONS
SESSION MANAGEMENT
CALL CONTROL
MEDIA
MEDIA
© 2010 Avaya Inc. All rights reserved. 3

4. Architecturally compelling Business user enablement Centralized Infrastructure to Drive Savings and Simplicity
SIP
PBX
APPS
APPLICATIONS
SESSION MANAGEMENT
CALL CONTROL
ANY MEDIA
MEDIA
© 2010 Avaya Inc. All rights reserved. 4

5. Avaya IP Office Avaya Aura®
Avaya Fit for Purpose UC Solutions Serving Small, Midsize and Large Enterprises
Small “systems” are not necessarily small businesses
Location size refers to the office site (Many SMEs have multiple sites)
39% of all SME businesses in EMEA are Multi-site
Avaya IP Office
Designed for SME Markets,
Simpler communications needs
Up to 1,000 users
across 32 sites
Extends to sophisticated users
Avaya Aura®
Designed for Midsize and Large Enterprises,
more advanced communications needs
Avaya Aura® Solution for Midsize Enterprise
Avaya Aura®
Avaya Aura® Branch Solutions
For users/location 5
100
250
1000
10,000
xxx,000s
Small
Medium
Midsize
Large
Fortune 1000
# of Users 5 5

6. The Avaya architecture Delivering The Future of Business Communications
OPEN
OPEN
COMMUNICATION ENABLED BUSINESS PROCESS
Avaya Agile Communication Environment™ (ACE)
Session Manager
System Manager
Communication Manager
Application Enablement
Presence Services
System Manager
Voice/Video Services
Application & Services Integration
Presence Services
Session Manager
Communications Infrastructure
Data Infrastructure
Deskphones
Mobile Clients
Softphone
Video Endpoints 6
© 2009 Avaya Inc. All rights reserved. 6

7. Avaya Aura™ Architecture
Application
Application Platform MM MX
Application Platform
App
App
App VP
System Manager CM
Service Providers
Avaya Aura Core
Session Manager
Media
Servers
SIP
Presence
Session Manager
Session Manager
Connection
SIP
Trunks
TDM
Trunks
SBC
Avaya one-X®
endpoints
o o o
o o o
G860
Avaya CM Standalone
Access
3rd Party
endpoints
Avaya CM Branch
3rd Party PBXs

8. Avaya Aura™ 6.0 Increased Scalability
Open HTTP / SOA Entry Point .
Open SIP Control Interface (ISC) .
Unified
Management
Avaya SM
Avaya Aura™ Core
System Manager
Session Manager
Session Manager
Open SIP Access .
Service
Providers 8
3rd Party
PBX
3rd Party
Endpoints
Branch Session Manager
CM – Evolution Server
Endpoints
ACME SBC
© 2009 Avaya Inc. All rights reserved. 8

9. Avaya Aura™ 6.0 Improved Availability and Business Continuity
Open HTTP / SOA Entry Point .
Open SIP Control Interface (ISC)
Unified
Management
Avaya SM
Avaya Aura™ Core
System Manager
Session Manager
Session Manager
Open SIP Access .
Service
Providers 9
3rd Party
PBX
3rd Party
Endpoints
Branch Session Manager
CM – Evolution Server
Endpoints
ACME SBC
© 2009 Avaya Inc. All rights reserved. 9

10. Avaya Aura™ 6.0 Additional UC Clients
Open HTTP / SOA Entry Point
Open SIP Control Interface (ISC)
Unified
Management
Avaya SM
Avaya Aura™ Core
System Manager
Session Manager
Session Manager
Open SIP Access . . .
Service
Providers
1010
3rd Party
PBX
3rd Party
Endpoints
Branch Session Manager
CM – Evolution Server
Endpoints
ACME SBC
© 2009 Avaya Inc. All rights reserved. 10

11. Avaya Aura™ 6.0 Improved Survivability
Open HTTP / SOA Entry Point
Open SIP Control Interface (ISC)
Unified
Management
Avaya SM
Avaya Aura™ Core
System Manager
Session Manager
Session Manager
Open SIP Access . .
Service
Providers
1111
3rd Party
PBX
3rd Party
Endpoints
Branch Session Manager
CM – Evolution Server
Endpoints
ACME SBC
© 2009 Avaya Inc. All rights reserved. 11

12. Avaya Aura™ 6.0 Improved Presence Services
Open HTTP / SOA Entry Point
Open SIP Control Interface (ISC) .
Unified
Management
Avaya SM
Avaya Aura™ Core
System Manager
Session Manager
Session Manager
Open SIP Access .
Service
Providers
1212
3rd Party
PBX
3rd Party
Endpoints
Branch Session Manager
CM – Evolution Server
Endpoints
ACME SBC
© 2009 Avaya Inc. All rights reserved. 12

13. Avaya Aura™ 6.0 Enhanced Security
Open HTTP / SOA Entry Point
Open SIP Control Interface (ISC)
Unified
Management
Avaya SM
Avaya Aura™ Core
System Manager
Session Manager
Session Manager
Open SIP Access . .
Service
Providers
1313
3rd Party
PBX
3rd Party
Endpoints
Branch Session Manager
CM – Evolution Server
Endpoints
Aura SBC
© 2009 Avaya Inc. All rights reserved. 13

14. Open HTTP / SOA Entry Point Open SIP Control Interface (ISC)
Avaya Aura™ 6.0 Avaya Branch Thin Survivability
Open HTTP / SOA Entry Point
Open SIP Control Interface (ISC)
Unified
Management
Avaya SM
Avaya Aura™ Core
System Manager
Session Manager
Session Manager
Open SIP Access . .
Service
Providers
1414
3rd Party
PBX
3rd Party
Endpoints
CM – Evolution Server
SIP Branch
Solution
Endpoints
Aura SBC
© 2009 Avaya Inc. All rights reserved. 14

15. Avaya Portfolio 15 15 © 2010 Avaya Inc. All rights reserved.

16. Communication Manager Software
Rich Virtual Enterprise Foundation Building Blocks, Scale/Security/Availability, Customer Evolution
Communication Manager Software
Session Manager
Solutions
System Manager & Integrated Management Suite
Services
Network Assessments
SMB & Branch Solutions
CM Solutions
Phone Apps
Nw Readiness
Empirix Performance Assurance
Software Support + Upgrades
Proactive IP Support
Remote Mgd Services
IP Converged Services
Software Support Plus Upgrades
Servers
Simplex Server with
Geographical
Redundancy
Simplex Communication Manager
Duplex Communication Manager
S8300 / S8400 Embedded
Media Gateways
G430 Branch Gateway for small offices
G450 Gateway for medium offices
G650 High-Density Gateway
Communication Devices
36xx Series – Wireless
Unified Communications - Mobility Solutions
Extension to Cellular, Softphones, Clients
16xx Series Value Edition / 16CC
96xx Series - H.323 / SIP

17. Avaya Gateways 17 17 © 2010 Avaya Inc. All rights reserved.

18. G450 Characteristics and Capabilities
Maximum Stations: Server Dependant
Maximum DCP/Analog Stations: 192 per chassis
Busy Hours Call Completion (BHCC): 10,000 calls
Touch Tone Recognition (TTR)/Call Classifiers: 64
Max Trunks Supported: 8x T1 or 8x E1
G450 Gateways per S8xxx media server: up to 250
G450 Gateways per S8300 media server: up to 50
DSP capability: up to 320 (for all CODECs)
Announcements/MOH: 45 minutes total
Playback channels: 63
Record channels: 1
Maximum WAN media modules: 3
SLS capacity: One Gateway and 240 stations (overall)

19. G430 Characteristics and Capabilities
Maximum Stations: Server Dependant
Busy Hour Call Completions: 2,400
Chassis slot count: 7 Media Module Slots (G430+2 EM200)
DSP Channels: fixed with one daughterboard, scale to 105
Touch Tone Receivers: 32
Announcements: 15 Playback; 1 Record
Announcement and MOH Storage: 45 Minutes, scale to 4 hours with branch memory Kit
Maximum DCP/Analog endpoints: 152
Maximum IP Telephones: 150
Maximum BRI Trunks: 56
Maximum PSTN Trunks: 7 T1/E1 (E1 to IP capacity by DSP resources)
Maximum G430s per S85X0/S87X0/S8800 Server: 250
Maximum G430s per S8300 Server: 50

20. Avaya Server 20 20 © 2010 Avaya Inc. All rights reserved.

21. Configurable Options*
Server Overview
HP® ProLiant DL360 G7
Dell® PowerEdge R610
Configurable Options*
Ausstattung Optionen

22. Avaya Aura® Solution for Midsize Enterprise22
© 2010 Avaya Inc. All rights reserved.
Avaya Aura® Solution for Midsize Enterprise 22
2010 Avaya Inc. All rights reserved. 22

23. Midsize Specifications UC in-a-box with Avaya Aura® at the core
Applications
Avaya Aura® Session Manager
Avaya Aura® System Manager
Avaya Aura® Presence Services
Avaya Aura® Session Border Controller (in April)
Avaya Aura® Application Enablement Services
Communication Manager Utility Services
Avaya Aura® Communication Manager and Communication Manager Messaging
Avaya Aura® System Platform on an HP Server, SAL, VPN
Avaya Aura® Solution for Midsize Enterprise
Uses System Platform technology
Avaya Common Server
Target 250 to 1000 users,
10’s of locations
Single path
install, fast, less costly
Utility Server including Enterprise Directory Server
Secure remote monitoring (SAL)
Media Gateways 23 23

24. Additional, Optional Applications Add value for users incrementally
3rd Party Applications UC
all Inclusive
Avaya Aura® Messaging
Avaya Aura®
Conferencing
Avaya Aura®
Contact Center
Expand With Applications
Avaya Video Conferencing Solution
Avaya Flare™ Experience
G430/450 Gateways
Avaya B5800
Solution For Midsize Enterprise
Basic System Configuration 24 24 24

25. IP Deskphone Portfolio25
© 2010 Avaya Inc. All rights reserved.
IP Deskphone Portfolio
1600-series and 9600-series 25
2010 Avaya Inc. All rights reserved. 25

26. Driving Productivity & Collaboration
9600 IP Deskphones
Faster, Simpler Access to Communications Features
Avaya FlareTM Experience on select models
Setting a standard in energy efficiency
Integration with Avaya Aura Communications Services
Multiple options for every profile of user
© 2009 Avaya Inc. All rights reserved. 26

27. Avaya 96x1 9608 9611G 9621G 9641G 9601 SIP Support List Price $220
$299
$455
$590
$675
Lighted Line Keys 2 8
Touch programmable
Touch screen No
Yes
Color
Display
2.7
3.8
3.5
4.3
4.7
Switch
10/100
GigE
USB
Bluetooth
Wideband
Handset* headset
Handset*, headset
Speaker
Yes-Wideband
Expand Button Mod 27 27

28. 1600 Series Models Avaya 1603SW-i IP Telephone
Avaya 1616-i IP Telephone
Same features as the 1603SW
Phone for simple “Everyday” use
Extra language support for Traditional Chinese, Simplified Chinese, Korean, Hebrew and Arabic
Same features as the 1616
Extra language support for Traditional Chinese, Simplified Chinese, Korean, Hebrew and Arabic
Avaya 16CC SIP Telephone
Avaya 1608-i IP Telephone
Same features as the 1608
Extra language support for Traditional Chinese, Simplified Chinese, Korean, Hebrew and Arabic
Call Center agent phone
No handset, dual headset jacks
Backlit Display
Supports SIP 28

29. Avaya B1x9 Conferencing Solutions

30. 9600 series Supports VPN Firmware supports VPN natively
No need to stage VPN phones
VPN including gateway support
PC traffic does not pass through ‘phones VPN tunnel’ but over a separate connection
Enhanced sleep mode
Home Office
Corporate Office
Internet
ISP
Intranet
© 2009 Avaya Inc. All rights reserved. 30

31. Extension to Cellular enhancements EC500
Administrable EC500 state
Conditional Call Extend
Allows control of which call types are extended to the destination (cell phone) of a particular extension
Call types are: Standard (S), Coverage/Forwarded (C), Hunt Group/Split/Skill (H), Intercom (I), Priority (P)
Shared Mappings
Allows desk-set caller id of an Extension to Cellular user to be shared with 3 other CMs
Extension to Cellular and Avaya one-X Mobile

32. Greener(est) IP Phones
Refresher
9620L is PoE Class 1 device
50% less power usage of a PoE Class 2 device
All 9600 models w/ integrated GigE are PoE Class 2
Automatic backlight off option via the settings file
New capabilities
More granular power allocation using LLDP MED Extended Power TLV
Backlight off icon
Results in reduced energy requirements
Fewer $$s (energy bills, port utilization on servers, UPS, Air con,..)
Smaller carbon footprint

33. User Experience Enhancements
Shared control with Communicator
Exchange calendar integration
Local station lock
Third party call forwarding
Change to user settings while in failover
Per line alerting for bridged call appearances
Expanded call progress tones (97 countries)
Distinctive public network dial tone

34. Unified Communication Portfolio34
© 2010 Avaya Inc. All rights reserved.
Unified Communication Portfolio 34
2010 Avaya Inc. All rights reserved. 34

35. Why Avaya 9600 IP Deskphones
A better communications experience - increased productivity
User centric design optimized to user profiles
Intuitive, simple-to-use, context-sensitive user interface
Business value and investment protection via open standards
Open standards, modular architecture, phone applications
Acoustically engineered; G722 wideband on all phones
Leadership in energy efficiency
© 2009 Avaya Inc. All rights reserved. 35

36. Productivity Enhancing UC Easy to Purchase in Avaya Aura Editions
AES 6 Microsoft OCS & Lotus Sametime
W/Intelligent Presence Server
Avaya one-X® Portal 5.2
Available Optional Video
Avaya one-X® Communicator 6
Avaya one
Portal X
Standard Edition
Enterprise Edition
Mobile Client
+ $60/user
included
Avaya Aura™ Standard or Enterprise Edition
Avaya IP Softphone 6
Avaya one-X® Mobile 5.2
Provides IM capability
Extension to Cellular 8.0
Extension to Cellular
Extension to Cellular

37. Transparent Access with Endpoint Choice
Road Warrior
Desk Worker
Choice of devices
Consistent user experience
Transparently integrate work modes
Centralized control & policies
Avaya
one-X™ Deskphone w/ Mobility
EC500+
Mobile Twinning
Softphone
integration
with OC/ Sametime
Avaya one-X™ Speech
Unified Messaging
Find Me / Follow Me
ONE
NUMBER
LAN
Cellular
Business Communications Applications
Avaya one-X™ Desktop
Enhanced
Mobile User
Avaya one-X™ Mobile
Unified Messaging
Audio+Web Conf.
Messaging
SIP
IP Telephony
Contact Center
Recording
Campus Roamer
Remote
Conferencing
In-bldg Wireless
Broadband
Avaya
one-X™ Desktop
New WiFi
Phone/Server
VPN
Phone
Softphone
for WM5
One-X Portal
Avaya one-X™ Mobile dual mode
IP DECT
VoIP / Dual-Connect

38. Where do you want to work today?
History
Presence
Phone extension
Authentication
Directories
Conferencing
Voic

39. Flexible Modes of Operation
Desk Phone
PC Only
Any Phone
Call Control-Video
Call Control-Video
Call Control
Call Control
Voice
Voice
Voice
Office Worker At the desk
Remote, Hotel,
Internet only
Virtual Office
Maintain enterprise identify for all inbound/outbound calls

40. Making calls out of any application
Microsoft Office Communicator
Avaya one-X Communicator
Avaya one-X Portal
Other desktop applications
Lotus Sametime

41. Voicemails where you need them (GUI)

42. Meeting your colleagues has never been easier!
video
web
audio
conferencing

43. Avaya Intelligent Presence
Customer Contact
Satisfaction, Loyalty
Unified Communications
Productivity
Collaboration
Speed, Efficiency
Communications Enabled Business Processes
Agility, Process Acceleration
Availability, reachability, and policies
Mobile Wireless
Speech
IP Telephony
Voice Messaging
Desktop Environments
Telematics
Internet Services
Automated Rich Presence Aggregation
In conference Office Phone
Online OCS
In meeting (Calendar entry)
Mobile Device
Enhanced Productivity
Improves integrity of data
More utiliti
Determining availability and reach with incomplete data
Intelligent communications agents combining presence information with personalized rules
Resident expert – extend the contact center to the right worker anywhere in the enterprise
Power of social networking - adaptive collaboration based on relevance, proximity, skills, rankings, etc.
Business process integration - reduce human latency by finding and connecting the right people at the right time

44. Avaya’s Collaboration Solutions44
© 2010 Avaya Inc. All rights reserved.
Avaya’s Collaboration Solutions 44
2010 Avaya Inc. All rights reserved. 44

45. Avaya’s Collaboration Solutions
Avaya Video Conferencing Solutions
Avaya Desktop Video Device
Avaya Flare Experience
Avaya AuraTM Collaboration Server
Avaya Video Professional & Managed Services
96X1 w/ Flare Experience
One-X Communicator 6.0 45 45 45 45 45 45 45

46. Avaya Flare™ Experience
What is it?
A personal workspace that provides drag and drop communication services and information access
Initially available on the Avaya Desktop Video Device
Leverages Avaya Aura™ infrastructure and applications
Customer Value
Fast and intuitive interface
The right information easily visible, driven by context
Easy access to shared SIP-based applications
Proof Points
Set up ad hoc and scheduled conferences in seconds not minutes
IT saves $ by offloading video set-up & support
Communications enabled business applications drive improvement in process efficiency 46 46

47. Revolutionary collaborative conferencing experience
Notification Bar
Alerts
Date & time
Reminders
Status
Presence
Contacts Fan
(Calendar, Apps, Interaction Logs)
Contextual Fan
Media menu 47 47

48. Visual and simple ways to find and connect Context-based history, communication, info48 48

49. Avaya Desktop Video Device (A175)
What is it?
Touch and swipe control
11.6” 1366x768 Android-based touch-screen device
HD camera, HD video
HD quality audio: Harmon Kardon speakers with sub-woofer
Optional base station and handset
Customer Value
Fit-for-purpose video collaboration device
Fully integrated video
Flexible Android platform
Enterprise mobility: SIP, WiFi, VPN, 3+ hr battery
USB: keyboard, handset, 3G/4G, thumb-drives, etc
HDMI for large monitors
Bluetooth accessories
Proof Points
Enables the highly productive Avaya Flare™ Experience
Cost-effective single device for video, audio, speakerphone plus application access
Low-cost HD video loaded with other capabilities 49 49

50. Avaya Video Conferencing Solution (AVCS)
End-to-end low cost video, HD video
Low bandwidth
Avaya Aura™ for registration, administration, management
Partner provided display
Content sharing
Extension to other enterprise users & video systems
A Complete Video Solution
Benefits to Customers
option to deploy low cost soft-client video endpoints all the way to the conference rooms
This interops with existing systems as well
Benefits to Sales
Strong message to counter competitor claims
Avaya Desktop Video Device
Integration with H.323 systems
Enterprise Worker Small Workgroup Med/Large Conf Room
Avaya one-X™ Communicator 50

51. Avaya Video Conferencing Topology (Big picture)
Avaya Aura™ Presence Services
Required for the Next Generation Collaboration Device and one-X® Communicator
SIP Environment
Avaya Video Conferencing
Manager
Avaya Aura™ Core
Avaya Aura™ Conferencing (Video MCU)
Session Manager
Session Manager
Avaya System Manager
Avaya Desktop Video Device
Required for the Next Generation Collaboration Device and one-X® Communicator
Avaya one-X® Communicator SIP
H.323 Environment
Evolution Server (1)
Avaya 10x0
SIP Video Endpoints
Avaya Aura™ Communication Manager
Polycom CMA
(1) Avaya Aura Communication ManagerR6.0, Deployed in Evolution Mode, SIP-H.323 Video Gateway
Polycom RMX (H.323)
Polycom
H.323 Clients
© Avaya Inc All rights reserved. 51

52. Thank You Nachum Kalishov nkalishov@avaya.com 054-5555349 52
© 2010 Avaya Inc. All rights reserved.
Thank You
Nachum Kalishov
2010 Avaya Inc. All rights reserved.

53. 2010 Avaya Inc. All rights reserved.