You & your brand Priyanka Bajoria, Head of Talent Acquisition

personal brand = SHARE PRICE

First impressions Time Body language Don’t forget the name Smile and the world smiles too Dress for success

Is the ‘virtual world You’ consistent with the ‘real world You’?

What does LinkedIn say about you? Volume Relevance Purity Diversity Validation

Add a professional Photo George Clooney Senior Partner at Pearson Harman Melbourne Area Previous WilmerHale Education Harvard University Send George InMail Johnny Depp IT Specialist and Party Dude Melbourne Area Previous MankyTech Education Hard Knocks Send Johnny InMail Having a picture from the bar on a Saturday night is not advisable. Your photo doesn’t have to be perfect but its got to be something that represents you and remember that people are hiring you to represent them.

Detail your experience. Write an attention grabbing headline. Explain what it is you do. Show your passion and value.

Draft a compelling summary Focus on achievements and aspirations, use examples Use first person narrative

Add rich media of your Talent Brand. Give a dynamic, visually appealing representation. Connect with other members Find and join groups, participate in discussions related to your industry.

Follow companies to stay updated with news and connect with industry leaders.

NOW YOU ARE OUT THERE BUILD YOUR BRAND WITH MORE PEOPLE. Networking is the single most marketing tactic to accelerate your brand. Its not about who you know but who knows you. Why should you network To boost your career prospects Give your example Give one example that you hired To seek advise and information Give example of networking session To find a mentor Give example Tips on Networking A warm smile, eye contact and a good handshake goes a long way. A personal connection makes you stand out and makes your interaction memorable People appreciate if you have researched them, their work and their company. Talk about your achievements, the projects that you have worked on, you opinion on a topic. Seal the deal with a future connection point that keeps your name top of mind. so get out tehre and start building your personal brand and networking.

“there are some people who Can talk to anyone… I am not that person” Focus on impact, not process Look to the future, not the past Know your numbers AUDIENCE Get to the point Focus on management’s top concerns

WHEN TO FOLLOW UP After networking After interview

Amp up your interview Prepare & Research Teach the interviewers something new Showcase your work Ask questions

LAUNCH YOURSELF We are the CEOs of our own brand and company. Launch yourself! If you are not branding your self, you can be assured that others re doing it for you.