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Influence Mapping Making Change Happen Through Relationships Dr. Todd Thomas

Webinar Preview Introduction to Influence Mapping The Change Model Six Steps to Creating the Influence Map Action steps Questions

To respond to a poll

To Send or Answer a Question

Six Degrees of Barack Obama

What is Influence Mapping? Tool for creating change Identifies who can influence outcomes Identifies who can start the process People versus titles Uncovers hidden influencers The Power of the network is greater than the power of any one person within the network

John Kotter Establish a Sense of Urgency Form a Powerful Guiding Coalition Create a Vision Communicate the Vision Empower Others to Act on the Vision Plan for and Create Short-Term Wins Consolidate Improvements and Produce Still More Change Institutionalize New Approaches

Urgency? For me maybe Vision? Mine maybe Short-term win? Only in my eyes Time to do this? Not in my world

The Influence Mapping Process StepActionOutcome 1Identify the LocationI know what we need 2Map major areasI know who’s effected 3Map the InfluencersI know who makes things happen 4Map the ConnectorsI know who knows the Influencers 5Determine the lines and cross points I know which Influencers are most important 6Target relationshipsI know how to reach the Influencers 7Make a planI make this happen

Step One: Identify the “location” Problem

Step Two: Map major Areas Problem Area 2 Area 4 Area 3 Area 1

Step Three: Map Influencers Influencer Problem Area 2 Area 4 Area 3 Area 1

Step Four: Map Connectors Connect or Influencer Problem Area 2 Area 4 Area 3 Area 1

Step Five: Relational Influence and Cross-Over Connect or Influencer Problem Area 2 Area 4 Area 3 Area 1

Step 6: Target Priority Relationships Connect or Influencer Problem Area 2 Area 4 Area 3 Area 1

Step 7: Make a Plan Bielasky-DeVernay, C. (2009) An Interview with Warren Bennis, Harvard Business Update

The Influence Mapping Process StepActionOutcome 1Identify the LocationI know what we need 2Map major areasI know who’s effected 3Map the InfluencersI know who makes things happen 4Map the ConnectorsI know who knows the Influencers 5Determine the lines and cross points I know which Influencers are most important 6Target relationshipsI know how to reach the Influencers 7Make a planI make this happen

How can you put this to use?

Questions?

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