Embracing IP Multimedia Services for Strategic Business Advantage Rick Seeto VP & GM Enterprise Networks, Asia Pacific.

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Presentation transcript:

Embracing IP Multimedia Services for Strategic Business Advantage Rick Seeto VP & GM Enterprise Networks, Asia Pacific

>Simplification >Improved customer service >Increased productivity Business is changing >Multimedia saves the day Multimedia Services >Reduced costs >Improved performance >Competitive advantage and loyalty >Increased productivity >Costs Reduction >At the customers pace >Enhance the human experience >Communities of interest

Multimedia Coming at you! Wherever Desk Branch Office In the Air On the Road Head Office At Home Whatever PC Mobile PDA Desk Phone Blackberry However Unified Messaging -non real time Unified Communications -real time Business Applications Integration SIP

The Virtual Enterprise Distributed Workforce Increasing Mobility Demanding Customers Hungry Competitors Budget Crunch >Emerged out of necessity >Always-on communications Collaborative Accessible Flexible >Customer intimacy …. what about SECURITY?

Would You Build This… …without this?

Would You Go From Here to Here… …without this?

No…Then Why do We Build This…...from this?

Could This Happen To You? Computer Security Institute/FBI survey >100% experienced one or more Internet web site incident >65% detected computer security breaches >>54% acknowledged financial losses >50% of security breaches originate within the organization >48% of those attacked did not report the incident primarily to avoid bad publicity >63% do not outsource any security functions >28% insure specifically against cyberspace risks Cost per incident high and rising SQL Slammer damage estimates around US$1.25 billion NIMDA – over US$500 million Code Red – over US$2.5 billion Threats to networks cost business more than $140B in 2004

Nortel's Layered Defense Remote End Point Security Secure Communications Secure Perimeters Core Network Security Internal End Point Security Ethernet Switches Wireless Security Switch Switched Firewalls Threat Protection System Application Switches VPN Router Security Throughout the Network Home User

Did You Know? Nortel has been building highly resilient mission critical communications systems for over 100 years Nortel is used in the world’s largest and most important stock exchanges, supporting billions of transactions (New York, Shanghai, Australia, Mumbai, Seoul, Buenos Aires and Sao Paulo) Nortel solutions are embedded in the communications network of the U.S. Department of Defense More than 80% of the Top 100 banks in the USA rely on Nortel More than 100 million people rely on Nortel for secure communications Nortel products are at the heart of every single one of the top 25 service provider networks globally Nortel is in everyone of the worlds top 20 airlines Every Olympic athlete will rely on Nortel to stay connected during the 2006 Winter Games 9 out of 10 FORTUNE 500 companies rely on Nortel each day Nortel was the first vendor to deploy full- featured, end-to-end VoIP solution in all four service provider market segments, including Local, Long Distance, Cable and Wireless