myBucknell: Inside & Out Lisa Veloz Information Services & Resources (ISR) Bucknell University

Bucknell University Bucknell University, located in Lewisburg, PA, is a highly selective, private, nonsectarian, co-educational university founded in acre campus includes more than 100 facilities Approximately 3500 students, 300 faculty and 700 staff members

Brief History of Portal During the summer of 2004, the redesign of Bucknell’s web presence led to the introduction of the myBucknell portal. Goal was to make website externally focused. Community members gained access to a website created especially for them based on their role(s) at the university.  Student, faculty, and staff – August, 2004  Alumni and parent – January, 2005  Incoming student – May, 2005 Over the last two years, ISR has worked with the campus community to enhance myBucknell with the goal of providing the Bucknell community with a tool that meets their needs.

Technical Specifications Software: Luminis Platform III.3.3 Operating System: Solaris 9 Database: Oracle Platform Server: SunFire V480, 4xUltrSparc III 1.05 GHz CPUs, 12 GB RAM, 144 GB disk space Database Server: SunFire V480, 2xUltrSparc III 1.05 GHz CPUs, 4 GB RAM, 144 GB disk space Parallel deployment is planned for December, 2006

Views of myBucknell 7 main roles  Incoming Students  Incoming Parents  Students  Alumni  Parent  Faculty  Staff Specialty roles  First Year Student  Reunion year  Pending Graduate  Early Decision  Alumni/Parent Volunteer  myLibrary  Young Alumni

Cradle to Grave approach with students myBucknell is designed to meet students’ needs at the various phases of their Bucknell career. Beginning with matriculation and continuing through their lifelong role as alumni, Bucknellians have access to this information-rich tool. During each stage of their Bucknell experience, the student receives access to information tailored to their current status, along with helpful tools such as community building groups that engage them in the Bucknell community.

Incoming Students Incoming students receive access to myBucknell 4-6 months before arriving on campus. Over 99% of the incoming classes use myBucknell to access:  Bucknell  Critical information they need as an incoming student “Welcome from the Dean” Student Health info What to bring and not bring to campus Athletic team tryout information  My Due Dates channel that provides them with important dates and deadlines throughout the summer months.  Students complete housing surveys, learn their room assignments, take placement tests and register for classes.

Students myBucknell is quickly becoming the primary means by which students access information on campus. Students have single sign in access to:  Blackboard, WebMail, Library System, E-recruiting, BannerWeb, and other systems through myBucknell  Student organizations and employers use the Groups tool as a community tool and resource.  Interactive – use for elections, getting involved, completing forms and registrations

Graduating Seniors myBucknell is used to deliver time appropriate content to graduating seniors. Members of last year’s graduating class received a “Class of 2006” tab in myBucknell.  Commencement  Preparing for life after Bucknell  Career planning tools  Information about becoming a Bucknell Alum

Alumni The alumni view of myBucknell provides alumni with the opportunity to stay connected with Bucknell as well as with their classmates. Alumni can:  Stay current on Bucknell news and events  Connect with classmates and friends  Set up life-long forwarding  Access a career tab that provides valuable career services from the Alumni Career Services office

Faculty and Staff This view serves as both a tool and an information resource for faculty and staff on campus. Channels include  Single sign on to BannerWeb  BannerINB  Human Resources Information  Technology case updates  myLibrary and Registrar information (faculty only)

Parents/Incoming Parents The class of 2010 parents received accounts in June. This was the first year for this view. The Incoming Parent view provided  FERPA information  Due date information  College Transition information  Orientation Evaluation Parent view provides  Mix of alumni and student role  FERPA/College Transition  Gifts from Home  Break information (shuttles, storage)

myLibrary myLibrary was created to take the place of the myCourses tab on the faculty and student views. The goal was to provide library (ISR) content that went beyond the generic ISR web page. Channels include  Single sign on to Library account  myLibrarian and myDatabase channel customized for their department(s) or major(s)  Access to services that will likely interest them Scholarly communication – faculty Creating bibliographies - students

Reunion Contact Info

Banner Integration

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Partnerships Partnerships between ISR and other departments have made an impact.  Development and Alumni Relations and ISR have collaborated to develop the alumni view.  Housing and Residential Life jumped into the portal early in its development and began using the myBucknell Groups tool as an online community for their Resident Assistants (RAs). They are also involved in the Incoming Student and Student portals.

Partnerships cont’d  The Registrar’s office has used myBucknell to simplify common tasks for students and faculty. Quick channels for submitting and reviewing semester grades makes everyone’s life easier.  Dean of Students staff take a role in providing content for incoming students to engage them in the community before they arrive on campus.

Outreach to Incoming Students myBucknell brochure mailed with main registration packet myBucknell brochure Integrated with almost every communication/mailing sent from departments  First Year Student Newsletter First Year Student Newsletter  Instructions from Housing, Registrar and others Table at Admissions Open House for Admitted Students

Outreach to Students March myBucknell Madness campaign  Goals  Increase awareness  Use students to get the word to parents  Learn about what types of things students would like to see in myBucknell  Events & Materials  New channel released each day of the month  Promotion table in Library and cafeteria  Table tents, posters, flyers around campus  Radio spot on campus radio (text, clip)textclip  Get in the Game use myBucknell basketballs  Quick Reference Guide distribution  Contests  Login to win – 10 Flash drives given to random users throughout month  Parent/Student Contest – Prizes for random parent and student both logging in during the month – spring break  Suggest a channel contest – Best channel suggestion wins prize Ongoing - Integrated into a wide variety of campus offices

Outreach to Alumni Key Phrases:  myBucknell… a click away from campus  Connect with classmates Mailers  Targeted mailers including passwords sent to them at key times (reunion)  Articles in Alumni newsletter  References to services accessible through myBucknell Homecoming Football Game  myBucknell table  Get in the Game use myBucknell footballs  Prizes – enter code when they go home  Partner with Development and Alumni Relations Reunion  myBucknell tables at Registration and Family Fun Fest  Scan ids, give away prizes  Partner with Development and Alumni Relations Work with Alumni Board  Use of group tool  Conversations on engaging alumni  Open communication about the features they want

Outreach to Parents Key Phrases:  myBucknell… a click away from campus  Stay informed on about what is happening on campus Through other communication  Targeted mailers including passwords sent to them at key times  Articles in Parent newsletter  References to services accessible through myBucknell Homecoming Football Game  myBucknell table  Get in the Game use myBucknell footballs  Prizes – enter code when they go home  Partner with Development and Alumni Relations Parents weekend  Table at Saturday theme dinner  Prizes – enter code when they go home Work with Parents Board  Work closely with Communication subcommittee  Talk at meetings  Use of group tool  Partner with Development and Alumni Relations staff

Content Lessons Learned… Lots of conversations Combined content channels – mylnformation Reduce the clutter Need for someone to manage content Integrate with CMS - continue to expand Dynamic content whenever possible

Questions? Take a closer look Lisa Veloz ISR- Bucknell University