“Kontrax and Partners” Annual Summit “Kontrax and Partners” Sofia, 04.09.2009 Optimizing IT Infrastructures with Oracle Technologies Anatoli Atanasov, Senior Technology Sales Consultant, Oracle FMW

Oracle Corporation in Numbers Charles Phillips screen 10/12/2019 Oracle Corporation in Numbers World’s largest enterprise software vendor $22.4 billion in revenue, FY08 300,000 global customers 280,000 Oracle Database customers 43,000 Oracle Applications customers 80,000 Oracle Fusion Middleware customers 84,000 employees 20,000 developers 7,500 support personnel ~19, 999 + Kontrax = ~20, 000 partners 9,100 Independent Software Vendors (ISVs) Operating in 145 Countries 3

Oracle’s Core Businesses Fusion Applications Applications Development Tools Oracle Tools / JEE Fusion Middleware Middleware Suite Database Oracle Support Services Oracle Consulting Services Database Operating System When talking for infrastructure we will discuss only Oracle Database & Oracle Fusion Middleware Unbreakable Linux Oracle VM Virtualization Hardware Hardware

Oracle Database Machine Hardware + Operating System + Oracle DB = Extreme Performance Integrated data warehouse solution Database Server Grid Exadata Storage Server Grid Software installed and configured Extreme Performance 10-100X faster than conventional DW systems Enabled by Oracle Exadata Storage Servers Unlimited Scalability Add racks for more data and performance Enterprise-Ready Complete data warehouse functionality Enterprise-level availability and security Enterprise-level software and hardware support

Oracle Database More than 30 Years of Sustained Innovation Mobile Devices Consumer Electronics Devices Gateways / Routers / Switches Storage & Systems Management Security / Authentication Mobile Services Software Appliances E-business Edge Applications Telecom OSS/BSS Core Networking Systems Securities Trading Call Centers / CRM Supply Chain / Logistics Reservations Core Applications

Oracle Fusion Middleware Complete, Open, Integrated, Hot-Pluggable

Service-Oriented Architecture SOA Governance & Policy Management Service-Oriented Architecture Document Workflow Business Activity Monitoring Human Workflow Unified SOA & Event-Driven Architecture Infrastructure Complex Event Processing If “Date” = <2010 Then set category “New” Process Orchestration Business Rules JMS Enterprise Service Bus B2B Integration Data Integration

How to think about SOA & BPM in 2009 The economic perspective Survival Rules It’s now all about cutting cost and improving efficiency Immediate (& on-going) cost savings Iterative programs (no big bang) Self-funding Saving expense items trumps saving capital costs SOA/BPM sapiens

Unified Event & Service Infrastructure Common SCA Runtime Service Bus Business Process Mgr Human Workflow Imaging & Doc Workflow Business Rules CEP & BAM B2B Integration Common Metadata, Packaging, Deployment, Monitoring Unified Service Invocation & Event Distribution Service Component Architecture Runtime SOA Infrastructure – JAX-*, WS-*, WS-I Request Reply Events JMS DB, Files Web Services, REST Applications

Enterprise Content Management Document Management Document Filtering & Conversion Distributed Document Capture Web Content Management Unified Content Server & Repository Imaging & Process Management Digital Asset Management Records Management Universal Online Archive Information Rights Management

Understanding ECM Technology Managing content through its lifecycle Applies appropriate amount of control and support during each lifecycle phase Create: create & capture documents Manage: store, version, index, manage documents Distribute securely: cleanse, filter, manage digital rights Publish: publish to Web, view, search documents Retain for compliance: declare, classify, archive, retain Publish Create Index Store Retain Cleanse Search Distribute Version Capture Manage

Oracle Content Management A Broader Strategy for Enterprise Content Mgmt Creation of Composite Web Applications & Application Integrations Data Mining | Business Intelligence | Security Records & Retention Management Secure Enterprise Search Information Rights Management Federated Content Management Services Images Web content Documents Digital Assets Business Process Mgmt Document Capture Enterprise Content Management Platform File Servers Other CM Systems Online Archiving Platform - across all content types Digital Archive E-Mail Archive ERP, CRM Archive Document & Image Archive

Business Intelligence ? Packaged BI Applications Real-Time Decisions $ Microsoft Office Integration $ Financial & Operational Reporting Financial Consolidation Unified BI Foundation Unified BI Semantics $ Answers & Dashboards Planning & Budgeting ? Essbase OLAP Query & Analysis (OBI EE) Data Integration 14

Common Enterprise Information Model Oracle Business Intelligence Analyze Your Business Regardless of Your Systems and Data Silos Desktop Gadgets Ad-hoc Analysis Interactive Dashboards Search Reporting & Publishing Proactive Detection and Alerts Disconnected & Mobile Analytics MS Office & Outlook Integration Common Enterprise Information Model Integrated Security, User Management, Personalization Multidimensional Calculation and Integration Engine Intelligent Request Generation and Optimized Data Access Services OLTP & ODS Systems Data Warehouse Data Mart Essbase SAP, Oracle PeopleSoft, Siebel, Custom Apps Files Excel XML Business Process

Leader in Key Markets Database Database Share on Linux Embedded Database Middleware CRM Retail Communications Human Capital Management Financial Services Banking Public Sector Professional Services Enterprise Performance Management Data Warehousing Oracle is #1 in modern middleware according to several independent research studies

<Insert Picture Here> So, when it comes to innovating and optimizing businesses and IT infrastructures… At least, consider Oracle and our Partners!