Promotions Workshop Embrace Social Media

Embrace Social Media Agenda Why use Social Media? How it works – Engagement Marketing Key Elements Group Break Out – Social Media Plan Group Presentations

Word of Mouth Drives People to Your Door Word of Mouth Drives People to Your Door. Your customers' testimonials carry more credibility than any marketing message you could ever deliver yourself. 90% of consumers trust recommendations from people they know while only 14% trust advertising.

Provide a WOW. Experience Provide a WOW! Experience. If you want to grow your business, the key is to consistently deliver a great customer experience!

Provide a WOW. Experience Provide a WOW! Experience. If you want to grow your business, the key is to consistently deliver a great customer experience!

10 Best Practices Have a Goal Portray Yourself Consistently Be Where Your Customers/Members Are Tell Your Customers/Members Where You Are Don’t Just Join the Conversation, Add to Them

10 Best Practices Be Relevant Be Engaging Be Active Respond in a Timely Manner Give Credit Where Credit is Due “DO WHAT IS RIGHT FOR YOU”

Assignment Discuss and Record Are you currently using Social Media? What are you posting? How often? What problems are you facing? Come up with 5 ways to create the “WOW” experience