1. How To Leverage Social Media As The NEW SEO Presented By: Sheryl & Terry Boddie CEO & President, Marketing Media Management @MarketingMediaM #decorcon2014 1

2. Making Friends & Establishing Credibility Connect With Us marketingmediamanagementblog.com managemmm.com terry@managemmm.com sherylconnelly@managemmm.com Twitter.com/MarketingMediaM 502-569-1063 Linkedin.com/in/sherylconnellyceo/ Linkedin.com/in/terryboddie/ Facebook.com/MarketingMediaManagement For a complimentary initial consultation…

3. AGENDA 3  SEO and Social Media of yesterday  Welcome to the new world of SMO  The promotional cycle of SMO  What can you do?  Q&A

4. 4 Remember that whole Social Media “web thing” Zuckerburg talked about in 2010?

5. 5 In 2014, more than half of all companies use Social Media for… From the report: 2014 State of Corporate Social Media

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7. The REALITY…… SMO = Social Media Optimization

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9. 9 NOYES

10. What You Can Do Now  Keyword Research  Google Adwords Keyword Planner  Current website stats  Optimize Website  Search Engine Facing Meta Data  Photo Alternative Title Tags  Customer Facing Content (2-4% KW Density)  SEO Strategy  Backlinks  Directory listings  Social Media Strategy  Content (Blogging, Articles, Press Releases)  Engaging Social Media Messages (Hashtags, links to content, photos, videos)  Proactive QUALITY social conversation (social media message posts)  *Native Advertising MEASURE, ANALYZE, REVISE, IMPLEMENT!!!!!

13. Making Friends & Establishing Credibility Questions

14. Making Friends & Establishing Credibility Connect With Us marketingmediamanagementblog.com managemmm.com terry@managemmm.com sherylconnelly@managemmm.com Twitter.com/MarketingMediaM 502-569-1063 Linkedin.com/in/sherylconnellyceo/ Linkedin.com/in/terryboddie/ Facebook.com/MarketingMediaManagement For a complimentary initial consultation…