Created by BM|DESIGN|ER SigniPhi SAAS to biomarker discovery stage 1 - SAAS Stage 2 - partner Stage 3 - biomarker discovery

Created by BM|DESIGN|ER PARTNERS Biotech / pharma Academia VALUE PROPOSITION Advanced data analysis for Luminex Pay-per-service Allow sensitive tests to work Reduce the number of patients in clinical Improve workflow for high-volume labs Develop new diagnostics CUSTOMERS Academic research labs Biotech / Pharma - Early adopters Contract research facilities CLIA labs Biotech / Pharma Pharma KEY ACTIVITIES Develop code for web Develop UI Marketing Develop tailored code for partner Biomarker discovery RELATIONSHIPS Online interactions Direct and personal, long term Personal, long sale cycle KEY RESOURCES Programmer Marketing person Sales person Diagnostics specialist Clinical grade lab Team of scientists DISTRIBUTION & ACQUISITION CHANNELS Online Personal sales COST STRUCTURE Web servers and storage IP for 6 months Programmers' salaries Clinical grade lab Legal team's salaries Regulatory advisers' salaries Scientists' salaries REVENUE STREAMS / PRICING Pay per analysis - academic use Pay per analysis - industry use Software License Biomarker licensing

Created by BM|DESIGN|ER PARTNERSVALUE PROPOSITION Advanced data analysis for Luminex Pay-per-service CUSTOMERS Academic research labs Biotech / Pharma - Early adopters Contract research facilities KEY ACTIVITIES Develop code for web Develop UI Marketing RELATIONSHIPS Online interactions KEY RESOURCES Programmer Marketing person DISTRIBUTION & ACQUISITION CHANNELS Online COST STRUCTURE Web servers and storage IP for 6 months REVENUE STREAMS / PRICING Pay per analysis - academic use Pay per analysis - industry use

Created by BM|DESIGN|ER PARTNERS Academia VALUE PROPOSITION Allow sensitive tests to work Reduce the number of patients in clinical Improve workflow for high-volume labs CUSTOMERS Contract research facilities CLIA labs Biotech / Pharma KEY ACTIVITIES Marketing Develop tailored code for partner RELATIONSHIPS Direct and personal, long term KEY RESOURCES Programmer Marketing person Sales person Diagnostics specialist DISTRIBUTION & ACQUISITION CHANNELS Personal sales COST STRUCTURE Programmers' salaries REVENUE STREAMS / PRICING Software License

Created by BM|DESIGN|ER PARTNERS Biotech / pharma Academia VALUE PROPOSITION Develop new diagnostics CUSTOMERS Pharma KEY ACTIVITIES Develop tailored code for partner Biomarker discovery RELATIONSHIPS Personal, long sale cycle KEY RESOURCES Sales person Diagnostics specialist Clinical grade lab Team of scientists DISTRIBUTION & ACQUISITION CHANNELS COST STRUCTURE Clinical grade lab Legal team's salaries Regulatory advisers' salaries Scientists' salaries REVENUE STREAMS / PRICING Biomarker licensing