1. Created by BM|DESIGN|ER Frilp default FRILP Hypothesis

2. Created by BM|DESIGN|ER PARTNERS CommonFloor JustDial Organizations (TCS, CTS, IIMA, CIIE) VALUE PROPOSITION Discover Hidden Users Ease of Referral & Decision Making Lead & Sales Visibility+Brand Worry-Free Employee + Better Employee Bonding CUSTOMERS Users who have a mindset of asking/exchanging Referrals Active Forum Users Employers, Orgs: TCS, IIMA Service Providers Business Owners Relocating Users KEY ACTIVITIES Learning Algorithm OperationsPlan of Exclusivity, Trust and Identity User Data, Need, Referrals RELATIONSHIPS Business: ENGAGEMENT through Metrics ROI Users: UNBIASED Place & Ease of Use KEY RESOURCES Simple-Intuitive Tool UI- accessible everywhere-Mobile, FB, Web Algorithm Founding Team DISTRIBUTION & ACQUISITION CHANNELS User,Business,ORG: Introduction through References User: Mobile, Fb, Browser, Web Business, Org: Phone- Call-Center, SMS- Based, In-Person- Visits-ContactPerson COST STRUCTURE Cost of Onboarding Users, Orgs, Business- Owners Operations, Marketing and Technology Costs for the above REVENUE STREAMS / PRICING Business: Pay for their Profile Management, Leads Org: Purchase as a Whitelabeled Product for inhouse community

3. Created by BM|DESIGN|ER PARTNERS CommonFloor JustDial Organizations (TCS, CTS, IIMA, CIIE) VALUE PROPOSITION Discover Hidden Users Ease of Referral & Decision Making Lead & Sales Visibility+Brand Worry-Free Employee + Better Employee Bonding CUSTOMERS Users who have a mindset of asking/exchanging Referrals Active Forum Users Employers, Orgs: TCS, IIMA Service Providers Business Owners Relocating Users KEY ACTIVITIES Learning Algorithm OperationsPlan of Exclusivity, Trust and Identity User Data, Need, Referrals RELATIONSHIPS Business: ENGAGEMENT through Metrics ROI Users: UNBIASED Place & Ease of Use KEY RESOURCES Simple-Intuitive Tool UI- accessible everywhere-Mobile, FB, Web Algorithm Founding Team DISTRIBUTION & ACQUISITION CHANNELS User,Business,ORG: Introduction through References User: Mobile, Fb, Browser, Web Business, Org: Phone- Call-Center, SMS- Based, In-Person- Visits-ContactPerson COST STRUCTURE Cost of Onboarding Users, Orgs, Business- Owners Operations, Marketing and Technology Costs for the above REVENUE STREAMS / PRICING Business: Pay for their Profile Management, Leads Org: Purchase as a Whitelabeled Product for inhouse community

4. Created by BM|DESIGN|ER PARTNERSVALUE PROPOSITIONCUSTOMERS KEY ACTIVITIESRELATIONSHIPS KEY RESOURCES DISTRIBUTION & ACQUISITION CHANNELS COST STRUCTURE REVENUE STREAMS / PRICING