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In your notebooks…. Write about a time you convinced someone to do something or buy something or believe something? What was it? How did you convince them?

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Presentation on theme: "In your notebooks…. Write about a time you convinced someone to do something or buy something or believe something? What was it? How did you convince them?"— Presentation transcript:

1 In your notebooks…. Write about a time you convinced someone to do something or buy something or believe something? What was it? How did you convince them? Do you think you are good at convincing people?

2 What do all these pictures have in common?

3 Persuasive Techniques PROPAGANDA: techniques used to influence opinions, ________, attitudes or ________. (Otherwise known as: __________)

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5 What is persuasion? Generally an appeal to emotion, not intellect. Generally an appeal to emotion, not intellect. ________________ _________________ ________________ _________________ It attempts to “________________ ” It attempts to “________________ ”

6 Who uses propaganda? Military _____ Advertisers ___________ You and I!!!

7 Propaganda Techniques Bandwagon Technique Testimonial ___________ Misuse of statistics Name calling or stereotyping ___________ Snob Appeal ________

8 Bandwagon Technique Everyone is doing it! You should too!!!

9 Testimonial Testimonials are __________ or ____________ which connect a famous or respectable person with a product or item.

10 Loaded Word Use “loaded” words like... –new –improved –best

11 Misuse of Statistics When the statistics are based on a falsehood.

12 Name Calling or stereotyping

13 Snob Appeal _______________ Makes insinuation that this product is better than others. “avant garde” ahead of the times. The ultimate driving machine Lexus sports car

14 Plain Folks Makes the leaders look like Plain folks (mom and pop style). -a convincing method to show they are __________________. -Opposite of ____ appeal

15 Transfer -________ (good or bad) are ___________ to something else. Transfer tries to make you __________________________ ____________________. In the Kerry vs. Bush campaign, an internet email circulated showing similar physical characteristics between John Kerry and a Frankenstein monster.

16 PRACTICE: What type of propaganda technique is used in the following ad? A.Bandwagon B.Loaded Words C.Testimonial D.Name-Calling E.Plain Folks F.Snob Appeal G.Misuse of Statistics H.Transfer B. Loaded word

17 What type of propaganda technique is used in the following ad? A.Bandwagon B.Loaded Words C.Testimonial D.Name-Calling E.Plain Folks F.Snob Appeal G.Misuse of Statistics H.Transfer C. Testimonial

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19 Loaded Word

20 What type of propaganda technique is used in the following ad? A.Bandwagon B.Loaded Words C.Testimonial D.Name-Calling E.Plain Folks F.Snob Appeal G.Misuse of Statistics H.Transfer D. Name Calling

21 What type of propaganda technique is used in the following ad? A.Bandwagon B.Loaded Words C.Testimonial D.Name-Calling E.Plain Folks F.Snob Appeal G.Misuse of Statistics H.Transfer A. Bandwagon

22 What type of propaganda technique is used in the following ad? C. Testimonial A.Bandwagon B.Loaded Words C.Testimonial D.Name-Calling E.Plain Folks F.Snob Appeal G.Misuse of Statistics H.Transfer

23 What type of propaganda technique is used in the following ad? Loaded Word A.Bandwagon B.Loaded Words C.Testimonial D.Name-Calling E.Plain Folks F.Snob Appeal G.Misuse of Statistics H.Transfer

24 What type of propaganda technique is used in the following ad? Loaded Word A.Bandwagon B.Loaded Words C.Testimonial D.Name-Calling E.Plain Folks F.Snob Appeal G.Misuse of Statistics H.Transfer

25 What type of propaganda technique is used in the following ad? Bandwagon A.Bandwagon B.Loaded Words C.Testimonial D.Name-Calling E.Plain Folks F.Snob Appeal G.Misuse of Statistics H.Transfer

26 What type of propaganda is this? Misuse of Statistics 95% of homework assigned is busy work and is not beneficial to the student! A.Bandwagon B.Loaded Words C.Testimonial D.Name-Calling E.Plain Folks F.Snob Appeal G.Misuse of Statistics H.Transfer

27 What type of propaganda technique is used in the following ad? Snob Appeal A.Bandwagon B.Loaded Words C.Testimonial D.Name-Calling E.Plain Folks F.Snob Appeal G.Misuse of Statistics H.Transfer

28 What type of propaganda is this? A.Bandwagon B.Loaded Words C.Testimonial D.Name-Calling E.Plain Folks F.Snob Appeal G.Misuse of Statistics H.Transfer Testimonial

29 What type of propaganda is this? A.Bandwagon B.Loaded Words C.Testimonial D.Name-Calling E.Plain Folks F.Snob Appeal G.Misuse of Statistics H.Transfer D. Name -Calling

30 What type of propaganda is this? A.Bandwagon B.Loaded Words C.Testimonial D.Name-Calling E.Plain Folks F.Snob Appeal G.Misuse of Statistics H.Transfer F. Snob appeal

31 What type of propaganda is this? A.Bandwagon B.Loaded Words C.Testimonial D.Name-Calling E.Plain Folks F.Snob Appeal G.Misuse of Statistics H.Transfer B. Loaded Words

32 Choose a type of persuasive device. Come up with an advertisement with a partner. You must use color! You may use ONLY the following: 1.) Misuse of statistics 2.) Name calling or stereotyping 3.) Plain Folks 4.) Snob Appeal 5.) Transfer 6.) Loaded Words On the back, explain which type of propaganda it is and why. Individual assignment: Due Monday


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