2 PROPOSAL FOR BRANDING OPPORTUNITY WITH IFA WEBSITE I e-NEWSLETTER – FRA(N)EWS I WHITE REPORTS I SURVEYS I BLAST
3 ABOUT - INDIAN FRANCHISE ASSOCIATION Indian Franchise Association (IFA) is India’s premier, non-political, not-for-profit body representing Indian Franchise Sector. IFA’s endeavor is to promote, promulgate and popularize the concept of franchising as a mode of doing business across the industry verticals and to nurture the entrepreneurial skill of every Indian. IFA catalyses change by working closely with stakeholders and policymakers on policy issues, enhancing efficiency, competitiveness and expanding business opportunities for franchise sector through a range of specialized services and global linkages. IFA also provides a platform for Franchise sector consensus building and networking. Partnership with counterpart chambers across the world carry forward our initiatives of inclusive development in franchise business, which encompasses entrepreneurship, training, governance, skill development, etc. IFA serves as the first port of call for Indian franchise sector and the international franchise business community.Vision: To represent the voice of Indian Franchise Sector.Mission: To promote excellence and growth in franchising while serving the interests of its members at the same time.
5 INDIA’S No.1 FRANCHISING WEBSITE Keeping the latest trends and issues in mind IFA has launched its website. The IFA website is designed to keep the members in touch with IFA activities as well as with each other. It is a one-stop source for all dimensions of IFA's work and offers immediate information of each department. It provides various opportunities to the franchisors and franchisees. The site generates regular traffic of prospective business buyers and can be the most effective for franchise searches.FRANCHISING THROUGH INTERNET- A GLOBAL MEDIAcaptures the power of internet for your franchising needs as:It is a portal which offers research, free information, tools, and services for the franchise industry along with numerous franchising opportunities.Has strategic alliance with other companies, which target the franchise industry.It serves as an online extension and an international gateway, catering to both international and domestic markets.It is competitively ranked on all major search engines, including Yahoo, Altavista, Google ,AOL etc. and generates regular traffic of prospective business buyers.Working on B2B Model it offers complete franchising solutions to every client.
6 ADVERTISEMENT OPPORTUNITIES If you are a franchisor, you can get listed on our site. Your franchise concept will be seen by potential investors and visitors of franchise domain. You can choose any of the different options:Home Page AdvertisementIt is the most prominent place to advertise your brand on the website. On the home page of its website IFA provides various options to the franchisors where they can advertise their brand. These options are:Top Strip BannerTop Franchise OpportunitiesBanner on left side columnCEO’s InterviewFranchise News Column which includes latest news from franchise domain
8 S.No. Advertising options Validity Rates (INR)* 3 E-mail Blast Onetime BLAST TO THE POTENTIAL INVESTORS SEEKING OPPORTUNITIES WITH FRANCHISORSS.No.Advertising optionsValidityRates (INR)*3BlastOnetime25000
9 Latest Trends in Franchise Sector Latest Updates/ news IFA’s monthly e-newsletter (Fran News) informs, announces, advertises and communicates the latest trends in the franchise Industry and covers real case studies from various brands, advertisements and other useful information related to franchise domain. With a circulation of more than 1,00,000 it includes:Latest Trends in Franchise SectorLatest Updates/ newsArticles on FranchisingCase studiesAdvertisements – Hot opportunities of the MonthCEO’s InterviewsAnd many more….
10 PRICE OFFER –IFA’s WEBSITE- WWW.FRANCHISEINDIA.ORG Being a non-profit association we offer various opportunities to the franchisors/franchisees on very nominal rates for incurring or defraying our incurring cost. We invite members to support these initiatives for sustaining the activities of IFA.S.No.Advertising optionsValidityRates (INR)*1Home Pagea.Top Strip Banner30 Days25000b.Top Franchise Opportunities30 days15000c.Banner on left side columnd.CEO’s Interview3 Months5000e.Listing in “Browse Franchises by Industry”f.Franchise News column ( PRs)10000*The quotes are exclusive of any taxes .
11 PRICE OFFER –IFA’s e-NEWSLETTER- FRA(N)EWS Being a non-profit association we offer various opportunities to the franchisors/franchisees on very nominal rates for incurring or defraying our incurring cost. We invite members to support these initiatives for sustaining the activities of IFA.S.No.Advertising optionsValidityRates (INR)*2e-Newsletter (FRA(N)EWS)a.Case StudyMonthly10000b.Advertisementi)Full Page5000ii)Half Page3000c.CEO’s Interview*The quotes are exclusive of any taxes .