2016 Media Kit

Collector Car Market Review For over 20 years, Collector Car Market Review has provided real world collector car values and insightful analysis Market trends Vehicle profiles Detailed value/pricing guide Print and ePub versions Onsite auction reports Interior and exterior photos Auction statistics Graphical analysis

Maximize Your Ad Dollars Full page advertisers are prominently displayed on every page – over 200,000 views per month All advertisers are featured on marque specific pages, i.e. a Ford parts company is placed on Ford pages Your print ad and link to your website is included in the digital version of CCMR – again, at no extra cost to you! New for 2016 – We “push” your product/event announcements out to our Facebook and Twitter accounts. All advertisers automatically receive ad positions on our popular website, collectorcarmarket.com at no extra cost!collectorcarmarket.com

Why You Should Advertise with CCMR Our Readers are Young and Affluent: 97% Male Average age: 46 years (among the youngest of all collector car publications) $118,200 yearly household income 29% of households above $200,000 yearly income Own primary residence (95%) Own second home (47%)

Our readers LOVE cars: Own an average of 4.8 collector vehicles, 2.7 late model vehicles Spend an average of $5,870/yr on old car parts/supplies 80% own one or more domestic collector vehicle(s); 61% own an import ( >100% due to multiple ownership) 69% own one or more late model domestic vehicle(s); 63% own one or more foreign make Why You Should Advertise with CCMR

Our Readers are VERY active in the hobby Attended at least one collector car auction in the last 12 months - 60% Will attend at least one collector car auction in the next 12 months - 74% 59% bought or sold a collector vehicle in the past year; 62% plan on purchasing one within the year 79% attend car shows/swap meets 59% are members of a car club 78% do at least some of their own repairs or maintenance on their collector car

Why You Should Advertise with CCMR Our Readers have Diverse Interests (top ten): Nascar % Travel % Hunting/fishing/camping/hiking % Hot Rods % Antiques % Automobilia % Sports % Motorcycles % Boating % RVs %

Why You Should Advertise with CCMR Collector Car Market Review is extremely efficient: Each issue of CCMR is referenced an average of 6.8 times by the primary reader Each issue of CCM is used by an average of 2.4 people 62% of digital edition subscribers share their copy 84% save back issues Source: All reader data from 2015 Reader Survey

REACH An Integrated Marketing Opportunity Print, Web, Mobile, Social Media One Rate, All Channels Today, customers come from everywhere! We’ve got you covered from newsstand distribution by COMAG (the best in the business) to the latest buzz, social media. COMAG

2016 CCMR Advertising Schedule ISSUE COPY DUE ON-SALE January Dec. 01 March January 5 Jan. 26 May February 25 March 22 July April 29 May 24 September July 1 July 26 November September 2 Sept. 27 January ‘17 November 2 Nov. 29

"The Hobby's Best Value" 2016 ADVERTISING RATES Effective December 1, 2015 Black & White (color) 1X 3X 6X Full Page $650 (790).... $575 (690).... $525 (595) 3/4 Page (725) (640) (530) 2/3 Page (625) (570) (470) 1/2 Page (510) (460) (370) 1/3 Page (420) (350) (320) 1/4 Page (380) (300) (270) 1/6 Page (280) (255) (195) Standard (235) (220) (175) Budget Super Budget Contact us at or

"The Hobby's Best Value" 2016 ADVERTISING RATES Effective December 1, 2015 Cover Positions Cover II $ Cover III $ Cover IV $ Contact us at or Color only. Cover IV requires 1-year commitment. Cover closing dates are one week before regular advertising closing dates. Web - Only Banner - 728h x 90v ($4 CPM) Vertical - 160h x 600v ($3 CPM) Standard – 120h x 120v ($2 CPM) Most any schedule can be accommodated

Ad Sizes - Print Full page: 7.5" W X 10"H 3/4 pg vertical: 5.375" X 10" 3/4 pg horizontal: 7.5" X 7.5" 1/2 pg vertical: 3.5" X 10" 1/2 pg horiz: 7.5" X 5" 1/2 pg island: 5.375" X 6.5" 1/3 pg horiz: 7.5" X 3.375" 1/3 pg vertical: 3" X 8.5“ 1/4 pg horizontal: 7.5" X 2.5" 1/4 pg vertical: 3" X 5" Std. vertical: 1.45” X 5.5” Std. horizontal: 4.5" X 2" Standard: 3" X 3" Budget: 1.45" X 2.5" Super Budget: 1.45" X 1.75" Full page: 7.5" W X 10" H 2/3 pg vertical: 4.5" X 10" 2/3 pg horizontal: 7.5" X 6.5" 1/2 pg vertical: 3.75" X 10" 1/2 pg horizontal: 7.5" X 5" 1/2 pg island: 4.5" X 7.5" 1/3 pg horizontal: 7.5" x 3.25" 1/3 pg vertical: 2.25" x 10" 1/3 pg island: 4.5" X 5" 1/4 pg horizontal: 7.5" X 2.5" 1/4 pg vertical: 3.75" x 5" 1/6 pg vertical: 2.25" X 5" 1/6 pg horizontal: 7.5" x 1.75" Std: 4.5” x 1.5” or 2.25 x 3” Budget: 2.25" x 2.25“ Editorial Section Pricing Section

How to Contact Us Collector Car Market Review Is Published Six Times Per Year by VMR International, Inc. POB 607, North Grafton, MA Phone: (508) WEB