CHOICE FLEXIBILITY NETWORKING ACCESSIBILITY INTERPERSONAL BREADTH COMFORT AVOIDING SCHEDULE CONFLICTS PAYMENT OPTIONS SPECIFIC RELEVANT ONLINE EDUCATION COMMUNICATION SOCIALISING OPPORTUNITIES EXPERENTIAL LEARNING PACE OF LEARNING COMMUNITY CULTURAL ENGAGEMENT TRADITIONAL EDUCATION

NO COMMUNICATION LACK OF PRACTICAL EXPERIENCES LACK OF STUDENT ENGAGEMENT TECHNOLOGY DEPENDANT NO CLASSROOM TRAINING NO FEEDBACK OR INTERACTION WITH PROFESSORS ONLINE EDUCATION EXPENSIVE TIME CONSUMING NO SCHEDULING OPTIONS SLOW PACED NO NETWORKING ACROSS THE GLOBE TRADITIONAL EDUCATION

E-TICKETING AVAILABILITY AFFORDABILITY LESS TIME CONSUMING PAYMENT GATEWAY INTEGRATION TRANSPARENCY SECURITY TRADITIONAL BOOKING CONFIRMATION TICKETS IN HAND AGENTS ARE INVOLVED LAST MINUTE BOOKINGS DISCOUNTS ON EARLY BOOKINGS

E- TICKETING TECHNOLOGY BASED ERRORS CREDIT CARD DETAILS HAVE TO BE INFORMED TRADITIONAL BOOKING TIME CONSUMING EXPENSIVE MIDDLE MEN INVOLVED TRACKING IS DIFFICULT NO TRANSPARENCY HUMAN ERRORS

1. Flexibility 2. SEO friendly 3. Widgets such as reviews, returns, feedback etc 4. Research & Exclude negative keywords 5. Build an ecommerce face book and twitter homepage 6. Add payment options 7. Have a “Contact Us” option /Toll free numbers 8. Use visuals and videos 9. Adopt and mobile marketing 10. Write blogs, editorials, articles etc to expand your reach

1. Design a structured SEO plan 2. Use meta tags 3. Create a FAQ page 4. Localize site content 5. Shop first, register late 6. Identify source of inquiries such as Justdial etc 7. An add to cart option 8. Product descriptions 9. Adopt a PPC campaign so as to ensure footfalls

1. a Newsletter 2. Monthly draws to win a free merchandise or gift vouchers 3. Streamline the shopping cart 4. Live chat agents 5. Special promotions and discounts 6. Handwritten notes to shipped items 7. Defined delivery schedules 8. Have a ‘call for action’

1. Product feeds to locations such as shopzilla, shopping.com etc 2. Relevant information 3. Product information 4. Reviews 5. Socially connected 6. Improve rankings 7. Use google analytics to track the conversions and leads generated through PPC 8. Interlink pages

 Segment Audiences, personalize the messages  Digital hoardings  Use words such as “Save” and “offer”  Engage the audience  Ensure good logistics and supply chain  Provide contact details  Speed up page loads  Free freight offers  Build strong links  Offers, discounts and coupons  Customized promotions  Contests  Discounts on first purchase