CFNZ sustainable growth

The challenge We fleshed out 3 ideas “How can we sustainably fund CFNZ strategic plan so we remain viable across next 3 years?”

What does success look like Financially sustainable Membership understand what we are trying to achieve in terms of sustainability High level of engagement with branches maintained Equity in service levels across branches achieved CEO is freed up to focus on advocacy with DHBs and MOH for increased funding

What does success look like Financially sustainable Membership understand what we are trying to achieve in terms of sustainability High level of engagement with branches maintained Equity in service levels across branches achieved CEO is freed up to focus on advocacy with DHBs and MOH for increased funding

CFNZ own single fundraising event delivered nationwide

1. What are we trying to address No single national event that represents CF Apart from awareness week limited ongoing work to raise community awareness Overseas and in branches there are great fundraising events

1. CFNZ owns single fundraising event delivered nationally We need to create a single strong fundraising platform to increase income Delivered locally and nationally Organised and run on the same day every year across all branches (i.e. the Big Bounce, Cycle Event, Great Strides (US), Cancer Society – Run for Life

1. How we could do it First get inspiration from global CF network (UK, AUS, US) and from successful branch events Have national co-ordinating role (NOT CEO) with nationwide fundraising target Support all branches with events support kit

1. Why we should do it? Increases income through nationwide fundraising We have not done this before Lots of inspiration from global & branch network This will connect us as a CFNZ network Provides platform for fundraising and community development

Build a highly engaged community of Friends with CF

2. What are we trying to address National office fundraising focus can take away from other activity Low awareness of CF and its impact beyond existing community

2. Build a highly engaged community of Friends with CF Recognise value of our personal connections beyond the existing PWCF network We will bring them into our community and engage with them Coming from personal relationships or through businesses that are committed to giving back to communities

2. How we could do it Engage wider audience through communications that have impact – i.e 1 in 25. It could be you – Personal impact of living with CF – Inspirational stories through “CF ambassadors” On the ground support by engaging more at branch level – Reach out to someone you know – National office toolkit Build a database to enable the community to be communicated to and keep them engaged Use national communications co-ordinator

2. How we could do it Don’t lose personal touch, encourage local community building Provide support package for higher value businesses to support Corporate Social Responsibility activity Investigate role of social media to build community (i.e. Facebook Friends of CF)

2. Why we should do it? All of CFNZ can contribute – we have connections, we just need to know what to say and keep in touch National network of Friends of CF means connections made in one part of the country could benefit elsewhere Grow income through individual and business investments/support (i.e. bequests)

One Voice, One CFNZ Entity

3. What are we trying to address Members are not aware who is fundraising initiatives (branch vs national) Differences in funding levels per person across branches CFNZ does not have a unified voice within PWCF community

3. One Voice, One CFNZ Entity CFNZ has unified mission and vision throughout its branch and national network Playing to their strengths the national office will focus on providing advocacy and valued services equitably for all PWCF Branches provide majority of fundraising and community building

3. How we could do it Starts from everyone being aligned to mission, vision and strategic plan CFNZ identity – more than just a logo Communicating to PWCF and wider friends community with one voice Being clear on focus – National – focus on services and advocacy – Branches – focus on local profile, community awareness & fundraising National fundraising target including support

3. How we could do it Transparency from national office of service provision through frequent monthly breakdown of services provided by region Working group to evaluate services being provided and prioritise highest value services

3. Why we should do it? Single voice that best meets the needs of wider PWCF community Provides 100% clarity for everyone across CFNZ network on valued services being provided in their area Allows CFNZ community to focus on what everyone is best at Ensures national office can continue to fund services being provided