Campaign Techniques.

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Propaganda Techniques

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Presentation transcript:

Campaign Techniques

Propaganda Endorsement - popular figures (movie stars, athletes) tell you to vote for a candidate

Propaganda Glittering Generality- The candidate has a slogan that sounds good but means little What does it mean? “Vote for me and we will be free”

Propaganda The Bandwagon - Everyone is doing it, don’t be left out.

Propaganda Just Plain Folks - I am just like you, so vote for me.

Propaganda Stacked Cards - let me tell you all the reasons that I am the best choice. Please disregard anything else you hear or see.

Propaganda Symbols - the candidate becomes associated with symbols of America, or trust, etc.

Propaganda Name Calling - slur tactics. Effective, but not really enjoyable.