PeopleFirst website A unique, and free, marketing tool

PeopleFirst – Key points Is a website for adult social care residents across the three borough area Is run by the Councils’ Adult Social Care departments Contains information and links on a wide range of issues Has a local focus – including events, what’s on, and what’s new Includes a directory of services and products for residents –these products and services appear as they browse, like Amazon and Ebay intuitively suggest options It’s easy to use It’s jargon free Background – based on old people first site

What do people want? Our research shows people think: It would be good to get some help looking after mum, I don’t know where to look though .. I like to look after Jim, but I could do with a break. What would he do without me though... I’m frightened of being increasingly housebound, I don’t want to be stuck indoors too much and get lonely... I don’t want to approach the Council! Martin

The PeopleFirst user experience Simple, straightforward design Clear navigation Home page Talk about local feel e.g. events

The PeopleFirst user experience Context sensitive products and services appear on the information pages Landing page with colours and visuals – show them the actual website

The PeopleFirst user experience Selecting an item from the panel shows more about the product or service. Products and services directory

The PeopleFirst user experience The user can also search, or browse, the whole range of products and services on the site, if they wish. Unlike traditional directories where the site owner is responsible for maintaining the content, you’ll be able to edit your own content. This means that if you change address or website, or start offering a new service, you can update your details quickly and easily. Registering on People First doesn’t cost you anything – we have funding to develop the website The website is tailored towards the health, wellbeing and welfare needs of people in West London, and particularly targeted at older people, people with disabilities, and their carers. The website’s algorithms mean users will see the providers most relevant to them. Registering as a provider on the site is easy – as is keeping your information up to date And if you do have any problems, the People First team will be happy to help.

What’s in it for you? Entirely free: no-cost advertising across the Tri-borough area Potential audience of tens of thousands – self-funders, residents with direct payments, carers, and practitioners commissioning care for residents Ability to write your own content – your company details, products and services In time we will be developing a more interactive market place where you will have greater control

email peoplefirst@rbkc.gov.uk What you can do Make sure your details are on the site If you are on the site - review your information, is it as you would like? What could you add? Tell your service users about us. Take our business cards, include them in your information packs Link to us on your website, include us in newsletters you send Tell us about any events or activities you are organising for your service users Contact us for publicity materials, editorial copy for newsletters, and our on-line logo Peoplefirstinfo.org.uk email peoplefirst@rbkc.gov.uk Getting registered as a provider is easy! You can even do it today – speak to one of our team after the presentation and they’ll help you through the process. Create your login and then complete your organisation’s details Choose some keywords based on the services you offer, so that the website can match you to the most relevant related content Save your profile Use the online registration guide to help you Email PeopleFirst@rbkc.gov.uk if you get stuck

Peoplefirstinfo.org.uk email peoplefirst@rbkc.gov.uk Getting registered as a provider is easy! You can even do it today – speak to one of our team after the presentation and they’ll help you through the process. Create your login and then complete your organisation’s details Choose some keywords based on the services you offer, so that the website can match you to the most relevant related content Save your profile Use the online registration guide to help you Email PeopleFirst@rbkc.gov.uk if you get stuck