Why Media Studies? Why choose this course? 1.

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Presentation transcript:

Why Media Studies? Why choose this course? 1

Importance of the media The media tell us what is going on in the world. The media are a central part of our lives. The media are influential. Domestic media hardware has become an intrinsic part of home lives. The media are very profitable. 2

What is the subject about? 'The media' refers to the different channels we use to communicate information in the everyday world. 'Media' is the plural of medium (of communication), and the main media are Television Magazines Film Radio Advertising Pop Music Newspapers Internet

You have to write about? Audience – target, appeal to audience; Use of colour, imagery and wording to attract and engage; Institution – who makes the product; Ideology of the product- ideas, lifestyle; Camera shots; Media platform – type of product; Genre.

Examples of production advert

Careers in media!

Careers in media! 8