Google Analytics
WHY? From Moz.com
How? Google account Google analytics account REALLY should be in the customer’s name Place a code on each web page
Examples
Basic Charts
New vs Returning Visitors *Note HOW this is tracked
Location
Now What? Think about … could/should your business use Google Analytics? …. How could they be used? What else do you need to know to effectively talk about Google Analytics? LOTS of resources on my site
Today before you leave … Email to business – update, let them know you are on vacation next week Make sure your chart on business activities is up to date