1. Running A Profitable Web Site

3. Even with the web authoring tools and so many other resources at your disposal, it will still require a lot of work and patience before you see any real profit from your web site. The actual creation of your site is only one step in a series of steps that must be taken in running a profitable web site.

5. 1. Create as much original content as possible. People enjoy reading original content, which will keep your visitors on your site longer. People also tend to return to sites more often that frequently update their content.

6. 2. Make sure all links on your site are active. Make it a habit to check your links on regular basis to ensure they work and that visitors are being directed to the page or site you intend. If people can't get to where they want to go, they will leave.

10. 6. Offer your visitors a gift for visiting your web site, and provide other incentives for them to return. These could include ebooks, software or even a subscription to your newsletter. Most people are drawn to free gifts which will compel them to return to your site.

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