How to make loads of money on the internet… …even if you have NO Product and NO List

Who here likes working really hard, spending long hours at the computer to drive traffic to your website… only to find that people get there and don’t buy?

Who prefers to get loads of warm traffic to your website quickly and easily… and who are already keen to buy your product when they get there?

We do too… That’s why we love doing Joint Ventures with list owners

If we were to start an internet business today, knowing what we know now, this is the first strategy we’d use… Sell someone else’s product to someone else’s list

It’s quick, easy and completely frees us up to do the marketing

Our story… Management consultants for 15 years. In 2000 set a goal to retire from consulting in April In August 2004 learned internet marketing strategy that made US$250,000 in our first 12 months. In March 2006 built our first membership site, about “How we made US$250,000 in our first 12 months online”. Since March 2006, we have built a multi-million-dollar internet business around membership sites.

We now get to spend lots of time with the kids…

Let’s talk about making money

What is a Joint Venture?

Easy to find targeted list Existing relationship means higher conversion rate Provides credibility via association with “trusted friend and advisor” Low up front cost Quick – can get results same day Easy – don’t need to be a techie Benefits of doing JVs with list owners

Where and how to find list owners How to approach list owners How to approach their lists This talk will show you…

Before we get started… Who already has their own high-converting product already up and running and selling well online? Who would like to have one?

Here’s how you can get access to some great money-making websites…

Now you know what you’re selling, let’s look at how to do it using JVs with list owners…

Relevance to your topic Complementary rather than competing Size of list Relationship with their list Willingness to JV with you What makes a good JV partner?

People you know Approach people in the niche offline Ebay Yellow pages Online – sellers of ebooks, site owners, forum or blog owners Where and how to find list owners

Gurus or authors in the niche Buy them Associations Press release – free publicity Expos Other ways to find list owners

Exercise – search for and brainstorm list owners you could JV with

How to approach list owners and what to offer

Understand the benefits to the list owner cements the relationship they have with their clients provides extra value to their clients (especially if you offer special bonuses) extra income via affiliate link (if offered) positions them as the trusted friend and advisor in the niche

Simplest method is to have the list owner send out a series of s directing people to the landing page using your affiliate link. How to approach the list owner’s list

Get inside your list owner’s head, and write from their point of view. Write the s as if you were writing to one person / a friend (visualize them). Be excited, but avoid the hype. Use a “natural” subject line (like the one you’d use for a friend). If possible, give something of value in the . Have a “reason why”. – key principles

series example

Prepare an series for one of the sites for one of your chosen list ownersExercise

Provide CD or DVD in list owner’s hard copy newsletter Provide CD or DVD as gift for list owner’s customers if they spend over x amount (eg in store or online) Provide CD or DVD as bonus for ebay seller to add to products they ship Provide CD or DVD to include in a big pack Other strategies

List owner “prescribes” membership to people they see, eg naturopath List owner includes 1 month free membership in a home study pack Ebook seller includes one month free membership with ebook purchase And still more strategies…

Tomorrow we’ll talk about our membership sites in more detail, and show you other ways to market them

Thankyou