1. Services Transformation Offer Update
Alcatel-Lucent PowerPoint Design Guidelines
When necessary Portfolio/Program Name can wrap to a second or third line to maintain consistent typographic spec
For title slide only, a 5% gray background has been added
General specifications
Page Setup set to “On Screen” format
Update footer to include appropriate “Portfolio/Program Name”
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Titles on slides, Agenda and Division pages use “Title Case”
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Slides with multiple logos should be adjusted so all logos appear visually equal in size and weight
Please remove any tinted or light color backgrounds from slides other than Agenda and Division slides
Nigel Jones
Marketing & Business Development Manager
UK & Ireland

2. Top 3 Business Challenges
1st Downward pressure on prices
2nd Updating existing products and services
3rd Entering the market with new products and services
CIO Trends and Market dynamics Report Extracts from NCC report 2007

3. Real Time Enterprise – RTE – The New Competitive Weapon
"The RTE is an enterprise that competes by using up-to-date information to progressively
remove delays to the management and execution of its critical business processes..."
Is my working environment adapted and adapting to my growing need for communication and collaboration ?
Do the tools available to me help me to improve my efficiency and better serve my clients ?
We must differentiate ourselves or else simply participate in a grim “race to the bottom””

4. Real Time Enterprise – The New Competitive Weapon40
percent of productivity growth in Europe driven by ICT
European Union 2006

5. Real Time Enterprise – The New Competitive Weapon72
percent of UK businesses that say business process improvement is their number one priority.
CIO Census 2006

6. Real Time Enterprise – The New Competitive Weapon37
percent of UK businesses who have integrated internal business processes
European Union 2006

7. Business Process Improvement – Here’s how they’re doing it

8. IP Transformation The Corporate Agenda The Market The Global View
Align ICT Strategies with Business
Reduce and Control Costs
Generate More Revenues
Improve Business Processes
New Players
New Technologies
New Usages
New Business Models
Boundaries to Break:
Private/Public
Fixed/Mobile
IP Transformation

9. IP Transformation – making a difference
IP Transformation - Building a Competitive Advantage
NETWORK
TRANSFORMATION
SERVICES
TRANSFORMATION
BUSINESS
TRANSFORMATION
Network
Transformation
Services
Transformation
Business
Transformation
Converged V/D/Appls
Simplified Management
Tighter Security
Personalised &
Consistent
Blended Services
Unified Communication
enabled business
Processes and
Applications
Linking core business
with Communication
and
customer services
capabilities
Network Foundation
IPT Centralization
Convergence Solutions
Security
Management
User Profiles
Telephony Services
Mobility
Collaboration
Unified Communications
Terminals
Desktop Integration
Contact Center
Industry-Specific
Applications
Business Critical
Enabled, Efficient
and Productive
Employees
Satisfied
Customers &
New Market
Opportunities
Optimized and
Efficient IT
Operations

10. Consultative & individual approach with User Profiles
Knowledge Access
Collaboration
Challenge : Matching technologies to individual needs and demonstrating ROI
Mobility
Telephony

11. Improving Business Operations User Profiles
Executives
Mobile Worker
Onsite Roamer
Office Worker
Team Worker
Advanced
Applications
Phone +
Telephony +
Wired
Desk phone
Soft phone
Wireless
Cellular
WiFi
Dual mode
Voic
Call by name
Call logs
Multi-line
MLA
Supervision
UM, IM, UC
Presence
Audio conf
Web conf
Video
Softphone
Mobility
Essential
Premium
Privilege
WiFi
Alcatel-Lucent uniquely offers in its corporate offer five key user profile solutions, which just not cater to specific needs of these profiles but also offers an attractive price proposition for the same.The users are enabled with right blended solution offer based on their needs at an affordable price .
These profiles are drawn on the basis of the following user need criteria :
Telephony services
Mobility
Collaboration
Unified Communication
Devices
DECT
Cell and dual mode

12. User Profile ‘Enablers’
IP Telephony
Unified Communication
Carrier - class, secure, resilient IP or TDM/IP telephony
Fixed /Mobile convergence applications
Unified Messaging
PC telephony
Smart Call routing
Rich Presence
Audio, Web & Video conferencing
OmniPCX Enterprise
Internet standards:
XML/SOAP, SIP, VxML, J2EE
Communication Web Services
Contact Centre
Integration into business appls
Communication enabled process
Fast answers & 1st call resolution
Personalised services
The dynamic CC
Let’s now review the Alcatel applications & products enabling the transformation.
Telephony services that used to be available in the office are now available everywhere, from home, on the road, anywhere and from any device (desktop phone, mobile phones or browser based interface
Unified communication is based on the state of the art Java platform( J2EE), and is fully compliant with web services (XML/VXML), this modern framework provides a full suite of application (PC Telephony, Unified Messaging, personal assistant and collaborative SW)
Communication web services simplifies the integration of those communication functions into any XML compliant business application
Definition of Web Services:
A service is a software component enabling heterogeneous applications to communicate. A web service is a component of that type using Internet standards:
- XML: eXtended Mark up Language) a language for data exchange on the web.
- SOAP: (Service Oriented Application Protocol) protocol to make a service request via XML messages.
- WSDL: (Web Service Description Language) a meta language to describe Web Services.
- UDDI: (Universal Description Discovery Integration) a standard to list & register Web Services.
Finally Alcatel & Genesys provide a full range of contact center solutions starting from call distribution, call routing, multimedia contact center to voice portal.

13. User Profiles Enablers - Integration with the Desktop
Multiple Desktop Integrations
Integration with LCS/MOC and Lotus Sametime
Audio Conferencing services
Recording and Playback
take/release/hold/transfer/conf
Access to communication log
Toast
Integration in Windows System tray
Instant Communicator
Integration with Business Applications
Portals, CRM
Web Services
No client (Web)
Unified Communication
PC and Phone
Key Advantages
Same User Experience in all environments
Flexibility in the Desktop design
Minimize end user training
Matching all corporate needs

14. The complexity of communication…
Telephony
Audio
Conferencing
Voice mail
Video mail
Web
Conferencing
Fax
Instant
Messaging
Personal
Video
SMS
Room Video

15. My Instant Communicator
For Alcatel-Lucent
IP Touch phone sets
For Business Line
applications
(through OmniTouch XML Web Services)
For PDAs, PDAPhone’s &
Smartphones
For Personal Computers

16. My Instant Communicator
My Instant Communicator provides options to meet user needs and user profiles:
VxML messaging system (software based) and/or legacy Alcatel-Lucent 4635/4645 messaging system
Audio conferencing
Data conferencing
Video conferencing
Voice broadcasting
Text To Speech
Fax services
Voice encryption
Resilience / Redundant systems

17. Consistent User Interface Innovative user experience
My Instant Communicator: Enterprise real-time communications foundation
Consistent User Interface
Innovative user experience
Teamwork services
Adaptive to your needs
Telephony services
One number services
Messaging services

18. Manage
your incoming
communications
through “toasts”

19. An innovative user experience on your PC Incoming communications
Incoming voice call
Incoming Instant Message (IM)
Incoming video call
Incoming voice mail
A contact signs in
A scheduled conference is starting
First person joins a conference
Invitation to view a shared application
Invitation to view a presentation

20. Consistent UI whatever the device Notifications at a glance
Same view on the PDA/PDAPhone

21. Adaptive to your needs Compliment the Microsoft desktop
My Instant Communicator inside
My Instant Communicator inside

22. Adaptive to your needs Compliment the IBM desktop
My Instant Communicator inside
My Instant Communicator inside

23. A new licensing model Single user license + Options
My Instant Communicator
Telephony services (with VoIP)
One number services
Messaging interface
Presence (Tel. + IM)
Instant Messaging
Peer-To-Peer Video
A Single User License
Audio conferencing (ports)
Data conferencing (ports)
Video conferencing (enabler)
Voice broadcast (users & ports)
4980 Softphone application (users)
Voice encryption
OPTIONS
OPTIONS
TTS (ports) & Additional languages
4635/4645 infrastructure
Fax server (users & ports)
VxML ports
Redundancy
Multi-site

24. My Teamwork – R5 - Increasing End User Experience
Intelligent & Rich Presence
Enhances applications and user interfaces
My Teamwork
Directory lookup & Communication logs

25. IBM Sametime – My Teamwork Integration Release 5
Full-featured audio conferencing and click-to-conference for users of IBM Lotus SameTime 7.5
TDM or VoIP
Premised-based or managed service
Save money in months — hard, tangible ROI
Ad-hoc calling and conferencing through SameTime 7.5 Connect
Schedule My Teamwork audio conferencing resources through SameTime 7.5 Meeting Center

26. My Teamwork – Lotus Sametime Demo Movie