Presentation on theme: "How does Payroll Giving work for us?"— Presentation transcript:
1 Save the Children internal Payroll Giving promotion Mervi Slade Payroll Giving Manager
2 How does Payroll Giving work for us? Save the Children has appx. 9,000 PG supportersAnnual income £1MWorking with all the main PFOs (Hands on Helping, Payroll Giving in Action, sharing the Caring, Workplace Giving UK)
3 Starting point 800 staff, appx. 700 based in Farringdon HQ, rest regional3% uptakeLast promotion: ?
4 Preparations Invited all the PFOs in to pitch Face to face approach chosen as the campaign styleFreedom of choiceTarget: 10% uptake to reach Gold PG Quality Mark AwardTheme: Going for Gold
5 Promotional activities Using internal communication channels (online newsletter, posters in the kitchens and toilets)Prize draw for all those who signed up during two week campaign windowTrophy for best divisionFace to face promotions on each floor (desk drop, coffee/tea & cake, chat)Newsletter update on weeks 1 and 2Online giving launch on intranet after week 1
6 RESULTS 54 employees signed up to the scheme incl. CE 21 gave to Save the Children35 other charities supported£6,396 extra income to charities PA‘Best internal comms since I have been working here’10% goal reached!External glory: winner of National Payroll Giving Excellence Awards Best Civil Society EmployerNow shortlisted for Best Benefits Communication – small employer Award at the Employee Benefits Awards
7 Make it fun! Add competition element (best department/branch/region)? Use different themes: Valentines, Halloween, Easter, World Cup, Olympics, local eventsFREE coffee, cakes, sandwiches, drinks…Make it regular: not a one off wonderBetween active promotions: inductions, intranet, emergencies and other one-offs
8 Q&A Mervi Slade Payroll Giving Manager Save the Children
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