International Atomic Energy Agency INIS Promotion & Outreach INIS Training Seminar 7-11 October 2013, Vienna, Austria Taghrid ATIEH NIS Section Department of Nuclear Energy Head, INIS Unit

INIS Promotion & Outreach 2 Why   What  To Whom  How

INIS Promotion & Outreach 3 DEFINITION OF MEMBERSHIP ARRANGEMENTS FOR INIS INIS Members Responsible for: establishing and carrying out promotional Activities throughout the applicable boundaries/ confines so that all persons who can derive benefit from INIS are made aware of its potential and of the information services that can be derived from it.

INIS Promotion & Outreach 4 Why Promotion & Outreach: Increase Awareness on the Benefits Increase Usage Increase INIS Input/ Coverage Increase Financial Support

INIS Promotion & Outreach 5 INIS Products & Services What to promote: INIS System and its Benefits

INIS Promotion & Outreach 6 Actual Users To Whom/Targets: Stakeholders/ Decision Makers Authors/ Editors Intermediary Users/ Information Specialists Potential Users

INIS Promotion & Outreach 7 Joint Efforts INIS Secretariat + National INIS Centres

INIS Promotion & Outreach 8 How: Practices at the INIS Secretariat ✓ Printed and electronic materials IAEA General Conference: Stand, briefing Main conferences: Promotional materials Presentation at selected meetings Information retrieval services Writing articles

INIS Promotion & Outreach 9 Assist ILO’s in Promotion & Outreach Identify major conferences in Member States and liaise with the ILO’s: How: Practices at the INIS Secretariat

INIS Promotion & Outreach 10 Descriptive toolkits: “How to Identify INIS Potential Users” “Using Meetings for INIS Promotion ” Available at INIS Members’ Area web site How: Practices at the INIS Secretariat

INIS Promotion & Outreach 11 ✓ Printed and electronic materials, Order FormOrder Form Available at INIS Members’ Area web site How: Practices at the INIS Secretariat

INIS Promotion & Outreach 12 How: At the ILO side  Target relevant conferences/meetings to promote INIS  Distribute promotional materials  Give short presentation  Follow it by demo of INIS Collection, INIS web site  An exhibition/ stand with laptop Plan Your Annual INIS Promotional Campaign:

INIS Promotion & Outreach 13  Present INIS, Describe the benefits - ( Use existing presentations ) Send the author a copy once in the INIS Collection  Identify potential sources/organizations of literature  Identify points of contact, their contact information  Site visit  Ensure continuity  Offer your services  Build and maintain users database How: At the ILO side

INIS Promotion & Outreach 14  Promote your INIS services at your organization’s web site; INIS Collection Open / Free Access  Send us your organization’s URL  Incorporate INIS Search Widget in your organization’s web site How: At the ILO side  Keep your contact information up to date

INIS Promotion & Outreach 15 How many have links? How: At the ILO side  Link your web site to INIS web site/ INIS Collection

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INIS Promotion & Outreach 18  Write articles in national periodicals, and submit to INIS  Advertisements in scientific and technical periodicals How: At the ILO side

INIS Promotion & Outreach 19 signature block: How: At the ILO side

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INIS Promotion & Outreach 21 Feedback to the INIS Secretariat Users Contact/ Users Survey How: At the ILO side

INIS Promotion & Outreach 22 It is not the responsibility of one staff Joint efforts between ALL staff members at INIS centres :  Preparing high quality bibliographic description  Preparing informative Abstracts and relevant Descriptors  Retrieving relevant INIS references and full texts  Giving effective presentation  Collecting all relevant national literature for inclusion in INIS The INIS Secretariat is always ready to assist

INIS Promotion & Outreach 23 Thank You