Associate Member Update Spring 2010

2 Getting to Know Associate Members Over 500 Associate Members Important to assess satisfaction and solicit input Benefit from direct feedback Two tools employed: 1.Focus groups (fall of 2009) 2.Direct mail survey (January 2010)

3 Associate Member Survey Results Over 100 responses (00’s = 43%; 90’s = 23%; ‘80’s = 25%; 70’s+ =12%) Results generally very favorable “This is a fantastic program that offers support from fellow successful, ambitious women. The growth of the Council will foster more of this mentorship and networking.” “This is a wonderfully supportive group of women. I think it’s the strongest networking group that I’ve been part of.” “It’s a great way to stay connected to the BC community. There is a real kinship among members.”

Associate Member Survey Results Associate Members appreciated : Opportunity to connect to BC Exclusivity for women Supportive nature and networking opportunity Efficiency and quality of our events Career orientation 4

5 Associate Member Survey Results Major reasons for becoming an Associate Member : Connect to Boston College (100%) Meet and network with alumnae (100%) Meet and network with Council Members (70%) Provide financial support (<50%)

Associate Member Survey Results Associate Member concerns: Need more non-Boston events Lack of time to become involved (work, travel, family) Level of financial commitment 6

Associate Member Survey Results Annual Event / Convocation input: 25% had attended Rating very high (4.5/5) from attendees Nearly 100% would like to attend Geography, travel, family obligations major impediments Hold in late fall, early spring Other suggestions: Include mass, luncheon Cover women’s issues Provide for networking 7

Associate Member Survey Conclusions/Next Steps Continue to recruit new members Continue ‘annual event’ Expand geographic reach and opportunities Emphasize networking Consider volunteer events and expand student mentoring 8

Member Breakout Discussion Associate Membership Question: Now that… We have a good understanding of how the expanded Associate membership view their affiliation with the Council, and Now that… We have identified five clear next steps, How can we most effectively incorporate the work of advancing Associate Membership into our three current committees? 9

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