Microsoft Joshua Abshire
Table of Contents Industry About the company Current strategies Social Responsibilities Financials SWOT analysis Conclusion
Industries Software Operation systems Microsoft Office ERP
Industries Software Operation systems Microsoft Office ERP Technology Xbox Tablets PC peripherals
Industries Software Operation systems Microsoft Office ERP Technology Xbox Tablets PC peripherals Online services Hotmail Skype Bing
Industries Software Operation systems Microsoft Office ERP Technology Xbox Tablets PC peripherals Online services Hotmail Skype Bing Software Apple, Canonical, Google Open Office, Libreoffice SAP, Oracle Competition
Industries Software Operation systems Microsoft Office ERP Technology Xbox Tablets PC peripherals Online services Hotmail Skype Bing Software Apple, Canonical, Google Open Office, Libreoffice SAP, Oracle Technology Sony, Nintendo Apple, Amazon Logitech Competition
Industries Software Operation systems Microsoft Office ERP Technology Xbox Tablets PC peripherals Online services Hotmail Skype Bing Software Apple, Canonical, Google Open Office, Libreoffice SAP, Oracle Technology Sony, Nintendo Apple, Amazon Logitech Online services Gmail, Yahoomail Google Talk, Facetime Google, DuckDuckGo Competition
About the company History Ownerships Subsidiaries Brands & products Global presence and locations
History First thought up by Bill Gates and Paul Allen at Harvard in 1975
History First thought up by Bill Gates and Paul Allen at Harvard in 1975 Formed in Albuquerque, NM in 1975
History First thought up by Bill Gates and Paul Allen at Harvard in 1975 Formed in Albuquerque, NM in 1975 Went international with a Japanese branch in 1978
History First thought up by Bill Gates and Paul Allen at Harvard in 1975 Formed in Albuquerque, NM in 1975 Went international with a Japanese branch in 1978 Launched first OS in 1980 called Xenix
History First thought up by Bill Gates and Paul Allen at Harvard in 1975 Formed in Albuquerque, NM in 1975 Went international with a Japanese branch in 1978 Launched first OS in 1980 called Xenix In 1986 launched Windows Office
History First thought up by Bill Gates and Paul Allen at Harvard in 1975 Formed in Albuquerque, NM in 1975 Went international with a Japanese branch in 1978 Launched first OS in 1980 called Xenix In 1986 launched Windows Office In 2000 Microsoft changed CEOs from Bill Gates to Steve Ballmer
Ownerships
Subsidiaries Skype Hotmail Proclarity Giant Company Software Canesta
Brands and Products Windows Office Dynamics Xbox Bing Skype
Global Presence and Locations Locate in 113 countries around the world Over 97 thousand employees Ranging from Montenegro to Canada
Current Strategy Target markets vary based on product
Current Strategy Target markets vary based on product A combination of retail and web presence for products
Current Strategy Target markets vary based on product A combination of retail and web presence for products Variety of ads(Web ads, TV/Hulu ads, print ads)
Current Strategy Target markets vary based on product A combination of retail and web presence for products Variety of ads(Web ads, TV/Hulu ads, print ads) Since 2009 MS has created a retail presence
Social Responsibility Goal to become carbon neutral
Social Responsibility Goal to become carbon neutral More energy efficient software
Social Responsibility Goal to become carbon neutral More energy efficient software Less plastic used in containers
Social Responsibility Goal to become carbon neutral More energy efficient software Less plastic used in containers Ranked #1 in corporate responsibility by Reputation Institute Ranked #2 on the EPA’s most green company list
Financials Cash on Hand $51.7 billion Market Cap: $291.1 billion 2012 revenue: $73.23 billion Growth 6% 2012 profits: $21.76 billion Growth 5%
SWOT Analysis Strengths Great diversity Good brand name Cash on hand Global presence
SWOT Analysis Strengths Great diversity Good brand name Cash on hand Global presence Weaknesses Slumping PC market Poor acquisitions OEMs have a lot of control
SWOT Analysis Strengths Great diversity Good brand name Cash on hand Global presence Weaknesses Slumping PC market Poor acquisitions OEMs have a lot of control Opportunities Cloud based computing Developing markets Tablet and phone market
SWOT Analysis Strengths Great diversity Good brand name Cash on hand Global presence Weaknesses Slumping PC market Poor acquisitions OEMs have a lot of control Opportunities Cloud based computing Developing markets Tablet and phone market Threats Strong competition Patent cold war
Conclusion Huge multinational company
Conclusion Huge multinational company Diverse portfolio
Conclusion Huge multinational company Diverse portfolio Environmentally friendly
Conclusion Huge multinational company Diverse portfolio Environmentally friendly Huge piles of money laying around
Questions?
Sources programs-continues-dedication-to-citizens-and-communities.aspx