IBM FlashSystemTM : Where to Use Flash

Client Feedback: Flash is About Economics Business Critical… “Keep me running! Secure my data.” Economics = Business Impact Start Quickly… Add Value… Data Intensive Business Solutions “Can you get me up and running fast?” “Can I add functions and scale?” “How can I leverage all this data for my business and keep what I truly need?” Economics = Speed, Flexibility & Labor Costs Economics = LOB specific (Risk, Expertise, etc.) 2

All Flash is About Economics Improve Performance Reduce Costs Enable New Opportunities Leverage the “Economies of Scale” of Flash Accelerate Application Performance Gain Greater System Utilization Lower Software & Hardware Cost Save Power / Cooling / Floor Space Drive Value Out of Big Data Tying in our 3 business drivers from earlier (1 – Introduction to FlashSystems)

Application Acceleration Market Improve Performance Industry Vertical Financial Use Case Cloud-Scale Infrastructures OLTP Databases Virtual Infrastructures Analytical Apps/OLAP eCommerce High Performance Computing Computational Applications Telecom Government

IBM FlashSystem Accelerates Databases Improve Performance Databases Logs Temporary Files Hot Tablespaces Entire Databases OLAP/OLTP/Key:Value Bare Metal/Virtual Real-time/Batch

Industry Leading Databases Accelerated with Flash Improve Performance DB2 SQL Server Standalone Clustered Always-On Oracle Standalone RAC MySQL Sybase SAP HANA Flash is an equal opportunity database accelerator. You name it, flash makes it faster.

IBM Storage Software + FlashSystem Accelerates Sprint Problem Call-center operatives need fast, reliable access to data on accounts, usage and billing. Solution Deployed nine FlashSystem 820 solutions with a total of 150 TB, virtualized and managed through SVC Benefit Cut latency by 10x Reduced Energy Consumption Easy integration into existing environment FlashSystem FlashSystem “The IBM FlashSystem solution also allows us to identify and address potential customer issues faster, helping us to maintain and build our subscriber numbers—which is absolutely the most critical metric in our industry.” -Karim Abdullah, Director of IT Operations, Sprint Nextel

Easy Tier Case Study: Transportation Problem Running the public transportation business and supporting external client operations while maintaining a low cost Solution Using SVC Easy Tier, SSB deployed 2 FlashSystem 810 and 2 RamSan 630 products to accelerate overall infrastructure Placed critical SAP e-business applications requiring consistent high performance onto FlashSystem to drastically improve processes Benefit TCO was 50% less than previous solution Critical application was improved from 2.5 hours to 6 minutes of processing time Backup error correction process went from 2 days to 8 hours SVC Cluster IBM SAN384B SAN Directors EMC CX4-120 Fuijitsu Eternus DX90 S2 HDS AMS 2100 IBM DS5100 IBM FlashSystem 810 RamSan 630 ““…. we can easily move whole systems or databases from traditional storage to flash storage at the push of a button. This capability has increased our agility and enables us to improve the user experience and react quickly to changing performance requirements.” -Roland Wagner, Team Lead Systems and Operations at SSB

IBM FlashSystem, IBM Power Systems and DB2 pureScale Normalized $ / IOPS Performance Results 1.3 Million IOPS 43K+ Customer Transactions per second 13K Update Transactions per second Configuration Details Ten 10c DB2 pureScale cluster members Two 8c Cluster Caching Facility (CF) Four IBM FlashSystem 820, 20 TB each IBM Power 780+, 4.42GHz , 4 nodes 128 cores, 2 TB memory 11x Less IBM FlashSystem 2,500Spindles + 128 SSDs 5,000 Spindles Energy 26x Less IBM FlashSystem 2,500Spindles + 128 SSDs 5,000 Spindles Space 80x Less IBM FlashSystem 2,500Spindles + 128 SSDs 5,000 Spindles

IBM FlashSystem Accelerates VDI Improve Performance VDI Stateless Stateful Prevent boot storms Support more virtual desktops per server Fewer VDI licenses Simplify management

IBM FlashSystem Accelerates Latency Sensitive Applications Improve Performance Latency Sensitive Applications Metadata for file systems Video transcoding Rendering Enterprise messaging Enterprise search Security analytics Threat detection

IBM GPFS and FlashSystem Accelerate Backups at PennState Problem Accelerate nightly backups to meet windows. Solution Implement the FlashSystem solution with IBM GPFS instead of adding 200 high performance disks. Benefit Instant 6x performance increase in nightly backups Reducing power consumption by 90%

IBM FlashSystem accelerates your entire infrastructure Reduce Cost Infrastructure Centralized data centers Virtualized servers Storage services Uncertainty about which application to accelerate and when

IBM FlashSystem Enables Data Center Consolidation Reduce Cost Consolidate Data Centers Flash helps processors work harder Doing more with fewer processors Fewer Servers, Fewer Licenses Smaller Data Centers = = =

IBM FlashSystem Lowers Power Consumption Reduce Cost Lower Power Consumption Generate 570,000 IOPS for less power than a 300 watt light bulb Moves data at 3GB/second with less power than a hair dryer 100 GB storage volume for same wattage as a child’s nightlight

IBM FlashSystem Improves Workforce Productivity Reduce Cost Improve Worker Productivity Users wait less on slow applications Developers focus on new features and not tuning System Administrators spend less time installing CIOs spend more time creating value and less time fighting fires 71% of CEOs rate their employees as their most important source of sustained economic value The IBM 2012 CEO Study, surveying 1,700 CEOs

IBM FlashSystem Creates New Opportunities Enable New Opportunities ReThink Your Business Create competitive advantage Launch new products React in real-time Improve customer satisfaction Grow with more concurrent users, orders, trades, personalization

Change the Economics of Storage Reduced TCO Business Value Reduce Latency Increase Manageability Cut Environmental Costs Improve Compute Efficiency Guarantee Reliability Provide Scalability 18

Questions For more information visit ibm.com/storage/flash

For more information Website: ibm.com/storage/flash/ Product Pages: FlashSystem 840 Product Page FlashSystem Solutions Resources: ibm.com/storage/flash/resources References: https://w3-03.sso.ibm.com/sales/support/crmd/ RedBooks: http://www.redbooks.ibm.com/redbooks.nsf/searchsite?SearchView&query=FlashSystem&SearchOrder=1&SearchFuzzy=FALSE IBM Flash YouTube Channel: http://www.youtube.com/playlist?list=PLS7mekU2kxDqjKCRedomYpeZd0vV7gh-X  Twitter: #FlashSystem, #FlashAhead, #IBMFlash