Upper Valley Newsletter Editors Mini-Summit Saturday, June 1st, 2013

Agenda Introductions Content Layout & Design Distribution Tips, Resources, and Other Useful Information

Content

Reunions (Big, Mini, Micro…Nano?) Class of 1988 – Winter 2013

Class of June 2012

Class of 1979 – February 2013

Class of th Day Micro reunions – Four page center gatefold photo collage backed by four pages of captions. Micro-Reunions

Class of 1947 – Late Fall 2012 Post-65 th Reunion

Class of 2007 – Winter 2012 Post 5 th Reunion

Quid pro quo Entrepreneurs Authors Artists Musicians

Class of 2007 – Winter 2012

Class of 1981 – May 2012 Class of 1981 – June 2012

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Class of 1953 – January 2013 Class of 1982 – Fall 2012

Feature on Individual Classmate Class of 2007 – Winter 2012 Class of 1965 – March 2013

Class of 1999 – Summer 2012 Class of 1998 – Spring 2012

Humor Class of 1953 – January 2013

Class of 1944 – February 2013

Class Surveys Class of 2011 – Winter 2012

Class of 1983 – June 2012 Class of 1984 – October 2012 Class of 1988 – Winter 2013

Class Projects Class of 1996 – Summer 2012 Class of 1988 – Summer 2012

Special Events Class of 1986 – February 2013

Families and Life Events Class of 1999 – Summer 2012 Class of 1988 – Winter 2013

Class of 1983 – June 2012

Special Theme Issues Class of 1964 – February 2013

Class of 1984 – October 2012

Social Media Class of 1996 – Summer 2012 Class of 1981

News from Campus Class of 2012 – Winter 2013

Obituaries, Tributes, Memorials Class of 1959 – February 2013

Class of 1956

Other Content Ideas Class Dues DCF Sports Alumni Council Report Class Treasury Report Letter from Editor, President, Head Agent, etc. Trivia ???

Layout & Design (FOR MARK WINKLER’S LAYOUT & DESIGN TIPS, SEE THE “ANNUAL MEETING POWERPOINT” FILE POSTED UNDER CLASS OFFICERS WEEKEND 2011: ?page=newsletter-editors-home)

Class of 1979 – June 2012

Class of 1956 – December 2012

Class of 1992 – February 2013 Class of 1949 – Winter 2013

Class of 1979 Graphics for impact. Layout – Front Cover

Class of 1979 Graphics for impact. Layout – Back Cover

Class of 1979 & 1981 Class Officers with Photographs

Effective Use of Space Class of 2012 – Winter 2013

C Class of 1951 – June 2012

Distribution

Gutenberg vs. Zuckerberg

Print Newsletters More likely to be received More likely to be read More permanent More expensive $$$! Less timely

Digital Newsletters Immediate Inexpensive Can be tracked Excellent Quality Hyperlinks and instant feedback Not as “permanent” May not be read or even received Loses the sensuous appeal of the printed newsletter

Other options… Partial Print Distribution Mostly digital, with one print edition per year Post digital copy to class website Survey your classmates

Tips, Resources, and Other Useful Information InDesign software available from College Student Newsletter Intern Layout by Brayshaw $400 subsidy towards printing costs Rauner Special Collections Library Class Lists from Alumni Records Newsletter Editors Website (being updated)

Printing Options Digital / Offset Black & White / Full-color / Black & Green Ink Paper Stock & Paper Color Number of Pages (multiples of 4 are good!) Brayshaw vs. DPMS vs. Outside Vendors Ask me for Price Quotes!

Mailing Options 1 st Class vs. 3 rd Class (non-profit) Pre-sort 1 st Class (>500 pieces) 3 rd Class (>200 pieces) Self-mailers vs. Flats in Envelopes TAM cards