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Ministry Branding Conference Call 3 November 11, 2010

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Presentation on theme: "Ministry Branding Conference Call 3 November 11, 2010"— Presentation transcript:

1 Ministry Branding Conference Call 3 November 11, 2010

2 Agenda Welcome and Prayer Survey Results Web Update
What’s Working in Your Communities Congregation’s Response Challenges Tracking Statistics On-line Updates Next Steps

3 Survey Results 25 communities responded
40% ordered print items from MiPrintShop Condition of products once they arrive 4.57 Print quality 4.5 Help desk response time 4.0 Pricing 3.85 Time of shipping 3.83 Overall experience 3.40 Item selection 1.76

4 Survey Results (cont.) Has the Unity Identity Project Participant Tool Kit has met your needs/provides the information you need to know 1-5 (with 5 being excellent) overall 3.78 (4 most frequent answer) What would you add or delete in the Tool Kit to make it even better? Photos

5 Survey Results (cont.) Total Respondents for Web survey 16
How long has your center had a website? 1-3 years 2 3+ years 13 Who manages content updates to your center's website?  A staff member 46.7%7 A third party vendor 13.3% A volunteer 60.0%9

6 Survey Results (cont.) Do you currently offer the following functionality on your center's website? Event promotions 100% Calendar of events 93.3% Online donations 80% Message from the minister/spiritual leader 73% Podcasts (audio/video recordings of services) 66.7% News items 60% E-newsletter sign-up 53.3% Products for sale 26.7%

7 Survey Results (cont.) Functionally, do you consider your center's website to be:  Basic 40.0%6 Intermediate 46.7% Advanced 13.3%

8 Survey Results (cont.) Out of the functions listed below, which services would you most like to see on the new branded center websites? E-newsletter sign-up 100.0% Online donations 100.0% Calendar of events 100.0% Event promotions 100.0% Message from the minister/spiritual leader 100.0% Content that is automatically generated and populated on your site--such as the Daily Word® message, a link to Unity.FM, feature articles form Unity.org, etc.100.0% Podcasts (audio/video recordings of services) 93.3% News items 93.3% Products for sale 80.0% Live streaming of Sunday services 60.0%

9 Survey Results (cont.) How much does your center pay annually for:
Web hosting between nothing to $600 year Content updates/website changes nothing to $40 hr Is your center using social networking sites? Facebook 66.7% Twitter 21.4%

10 Survey Results (cont.) How often to you update your center's website?
Daily % Weekly %7 Monthly % Less than monthly 6.7%

11 Web Update Thank you for participating in our survey
Working on incorporating feedback Goal: We are creating a united, cohesive presence for the Unity movement. We are creating a clear, professional and easily maintained web presence for ministries to attract those seeking Unity. Our Goal for branding our ministries Web presence: We are striving to create a support tool for your ministry that will make your web presence easy to maintain and provide excellence for your organization. To begin our services, our plan is to create a resource that is housed with a service provider. This is a test and we are currently developing this resource, we are very much in the development of this portion of branding and thank you for your patience as we move forward in incorporating your feedback. The next step is to solidify the ideas we’ve heard about our web service and incorporate that into what we’ll take to vendors. It is going to be some time before we visit this topic again while we do our preparatory work.

12 What’s Working in Your Communities
Sharing what’s working Post on Facebook you’re successes Comments can also be made on our webpage: unity.org/testgroup1 It would be great if we could share what is working with each other as we step forward in implementing our Unity Identity. Would anyone like to share briefly an idea that has worked in your community? Other possibilities to share what’s working include Facebook and posting on our webpage. Perhaps Debbie could share ideas/information that she has heard that is working.

13 Congregation’s Response
How have your communities responded to your new identity? Ideas about you’d like to share with others?

14 Challenges Are there challenges that you are working with?

15 Tracking Statistics Need your help in tracking the results for our movement Pages 51 and 53 Individual results won’t be shared, only collective figures Will place in copies of the pages from the manual. Asking for their support in helping tracking the effect of branding for the movement. Individual results will not be shared with anyone outside our staff. We will only share collective figures, so rest assured that you ministries information will be held confidential.

16 Next Steps Beginning a new group on December 1
Next group connection will be geared toward supporting the newly branding ministries on December 9 at 3 p.m. CT if you are attending January Meetings. Skip week of Thanksgiving, then the next group will include new group members. Debbie is buying pins for everyone attending and wants to ensure to have one for everyone present.

17 Close in Prayer Thanks for your continued connection and participation

18 Images Extra page not part of the presentation.


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