1. Public Information Office 2001-2002 Goals and Objectives

2. Overview of Functions Public Information Office Copy Center Print Shop

3. Public Information Office Promote College programs, services and events to create and maintain a positive public image –News Media –Paid Advertisements –College Publications –Web page –Multimedia –Public events

4. Goal#1: Increase awareness of low-enrollment curriculum programs Identify low-enrollment programs Determine best method(s) of promotion –program brochures –web page –videos –paid ads - print & broadcast –feature news stories –public exhibits/visits

5. Goal#2: Increase awareness of Continuing Education classes and services Determine which classes have the greatest need for promotion Determine which method(s) of promotion/exposure would be most effective Implement plan

6. Goal #3: Increase awareness of CFCC’s positive impact on local community Promote graduate success Increase number of community events Promote economic impact Promote employer satisfaction rate

7. Print Shop/Copy Center primary functions Print Shop (color & black and white) color brochures, business cards, applications, catalog, flyers, course schedule, layout and design services Copy Center (black and white) instructional materials, syllabi, tests, booklets, and much more average 250-300k copies per month

8. Print Shop/Copy Center Objectives 2001-2002 Goal #1: Consolidation of facilities and services –Design layout of new area –Schedule move of equipment –Coordinate budgeting issues Goal #2: Establish North Campus Copy Center –Purchase equipment –Hire new personnel

9. Any Questions?