Public Partnerships Corporate Affairs Training 2015

Public Partnerships Checklist 2 Instructor: Meryl Exley, Director of Marketing MEDIA POLICIES AND PROCEDURES  Media Release Templates, Policies and Procedures Media Release Templates,  Social Media Policy Social Media Policy PUBLIC RELATIONS  Press Releases  Tradeshows / Events  Awards Submissions  Speaking Engagements / Speakers Bureau / Protocol  Pulse  Brochures / Collateral Brochures / Collateral  Project Sheets Project Sheets  Website Contributions  Advertisements MEETINGS  Bi-Weekly Marketing Conference Calls  Monthly PP-DoD Team Calls  Corporate Affairs (as needed)  Weekly or Bi-Weekly Project Company Team Calls ORGANIZATION  What is Lend Lease (US) Public Partnerships at Lend Lease?  How are the Project Companies supported by the PP-DoD Marketing Team?  Americas Operations Organizational Structure  Lend Lease (US) Public Partnerships Structure Lend Lease (US) Public Partnerships Structure  Corporate Affairs Organizational Structure  PP-DoD Marketing Team WINN PARTNERSHIP / PROJECT TEAMS  Roles and responsibilities of Lend Lease Strategic Marketing Staff versus Winn Occupancy Marketing Roles and responsibilities TRAINING  Corporate Affairs Workspace  Adobe Social Media Training  YouTube Upload Process and Protocol  Facebook Insights Twitter Account  Lend Lease Website  Pulse  Design Requests  Occupancy Marketing Campaign Support Occupancy Marketing Campaign Support

Public Partnerships Checklist 3 Instructor: Meryl Exley, Director of Marketing INTERNAL REPORTING  Weekly Internal / External Updates  Monthly Corporate Affairs Highlights  Quarterly Project Review Reports  Facebook Insights  PUBLIC PARTNERSHIPS PORTFOLIO – MHPI Atlantic Marine Corps Communities, Campbell Crossing, Fort Drum Mountain Community Homes, Fort Hood Family Housing, Hickam Communities, Island Palm Communities, Knox Hills, North Haven Communities, Soaring Heights, Tierra Vista, The Timbers Atlantic Marine Corps CommunitiesCampbell CrossingFort Drum Mountain Community HomesFort Hood Family HousingHickam CommunitiesIsland Palm CommunitiesKnox HillsNorth Haven Communities Soaring HeightsTierra VistaThe Timbers  PUBLIC PARTNERSHIPS PORTFOLIO – PAL Privatization of Army Lodging - IHG Army HotelsPrivatization of Army Lodging - IHG Army Hotels

Public Partnerships Quiz 4 Instructor: Meryl Exley, Director of Marketing Q:On how many installations does Lend Lease own and operate military family housing communities? A: 21 installations Q:How many hotel rooms and homes are included in Lend Lease’s Public Partnerships portfolio? A: Over 11,600 hotel rooms and more than 40,000 homes, respectively Q:How long are Lend Lease’s commitments for the ongoing development, maintenance and management of the properties? A: 50-year commitments Q:Lend Lease (US) Public Partnerships – DoD portfolio covers how many states? A: 25 states Q:Who is Lend Lease’s property management partner in its housing portfolio? Lodging portfolio? A: WinnCompanies (housing); IHG Army Hotels (lodging) Q:What is Lend Lease’s role(s) in its housing and lodging portfolios? A: owner, asset manager, developer and design builder