(Aristotle’s) Types of Rhetorical Appeals: Persuasive Techniques English 8 Sterling October 2013
Logos Persuading by the use of reasoning, logic or facts. (Logical) Ex: “ A recent Op-Ed article in the Times cited a National Sleep Foundation survey in which more than a quarter of students reported that they fell asleep in class at least once a week. ”
Logos ctd. Imagine you are trying to convince the MVMS administrators to change the dress code, can you think of an argument using logos to persuade them?
Pathos Persuading by appealing to the reader ’ s emotions. (Emotional) Ex: “ There are few things more anxiety-inducing for parents than watching their children learn to drive– and for good reason. ”
Pathos ctd. How might you use pathos to convince the school administrators to let you wear pajama pants to school?
Ethos Ethos means convincing by the character of the author. We tend to believe people whom we respect. (Credibility) One might cite an authority or credible source to back up his/her argument Ex: ” School officials in Minneapolis say that attendance improved and students ’ grades rose slightly after they changed to an 8:40 a.m. start several years ago. ”
Ethos ctd. Try to form an argument using ethos to persuade the administration why the dress code should be changed.