Artwork Production Workflow And Approval Management For Ad Agency Networks And Design Agencies Future ready online application with user friendly features A product of SATURN SYSTEMWARES PRIVATE LIMITED

WHAT IS XEGENCY ?  Artwork production workflow solution for Ad agencies  Suits to large agency networks & single branch agencies  Complete artwork production lifecycle is managed  Adding efficiency, speed and clarity in the operations  Easy to use, help to achieve total control & high visibility  Can be extended to Creative and Planning process also 2

EASY TO SET UP & INTEGRATE  Configurable to great extent, also customisable  Integration with SAP/ ERP, EIS or Billing system is possible  Single Sign on Integration for seamless access  Master data to store Client, Brand, Campaign details  User/ Role management, Permission management  Profit centre wise mapping of users and brands 3

OPERATIONAL BENEFITS  Shift to proactive workflow from reactive process  Manage AW Request, task assigning, approval & delivery  Internal & External approvals are easy to manage  Complete record of approvals, comments & check list filled  High Visibility leads to clear and prompt communication  Dash board view of Jobs, easy to view all jobs in a status 4

WORK FLOW FEATURES  Online Proofing with annotation for faster approval  Comments viewable to all stakeholders of a brand/ job  Compare versions of same artwork or with another one  Automated comparison for faster review, to avoid mistakes  Less mistakes leads to lesser last minute changes  Designer get clarity in instructions, lesser conflicting comments 5

MULTIPLE WORKFLOWS  Workflow define flow of a Task to reviewers and to studio  Multiple workflows for Artwork Type, Nature of task etc  Separate workflow for Artwork, Languages, Processing  Multiple level of approval from AE, Creative, Copy, Studio  Approvers can be pre-fixed or decided on the go for jobs  Status of jobs in multiple workflows viewed in separate tabs 6

7 User Management Users, Role, Permission, Single sign - on Settings Brand, Client, Campaign Initiation Create job, Add details, Upload file Studio Operations Review job, Assign task Review & Approval Online proofing Post Approval Transfer file, Hires Language/ Processing Translation, Approval, Repro DAM Store & retrieval of files MIS Reports, Analysis, Status 9 MAJOR SECTIONS

EXTEND TO NEW AREAS  More Features & Modules could be added for an agency  Creative, Planning, Billing, Pitching could be added in future  Able to build capabilities to handle TVCs & Digital projects  Advanced features like Pre-flighting of artworks is possible  Publication data like deadline, sizes, bleed info can be stored  Can be made compatible for Tablets & Smart phones 8

PROOFING APPLET  Online Proofing with annotation for faster approval  High magnification, vector preview to read smaller texts  User friendly features to help easier review by approvers  Records time of annotation, measure, grid, download file  View Comments and annotations of all users, version wise  Download artwork with comments for offline review 9

SEARCH, ALERTS, MASTER DATA  Extended search feature to find the Jobs, tasks easily  Advanced Search with multiple parameters  Mail alert for tasks completed, overdue, to be escalated  Templates for s can be edited by administrator  Extensive Master Data for easier configurations  Auto Sync with SAP/ ERP systems or EIS systems 10

ASSET MANAGEMENT  Assets of a Brand/ Job are easily accessible at one place  Easy to add, retrieve and share assets of a Brand or Job  Integrated search facilities for quicker access  Store all assets for future ref., photo shoot, finished images  Info about Assets linkage, usage history, last update etc  Proper asset management saves time, avoid confusions 11

FUTURE READY WITH MIS  Reports for MIS, Dash board widgets for quick summary  Reports for billing with production time, no. of versions etc  Campaign wise, brand wise reports for analysis  Supports latest browser versions and technology  Reports can be exported to excel formats  Complete lifecycle of an artwork can be tracked 12

SPEED, EFFICIENCY & SAVINGS  Major savings on time spent for communications for a job  Approval process become efficient and collaborative  Leads to faster approvals, lesser versions of artwork  Clarity in instructions helps to achieve lesser mistakes  Easy to track history, pending approvals, bottlenecks of job  Alerts and notifications helps to have lesser follow up 13

BENEFITS TO MANAGEMENT  Bird’s eye view of all artwork Jobs through MIS  Inputs for analysis of studio operations and revenue  Mistakes & lapses can be identified for corrective action  Enhances resource efficiency, assure higher productivity  Delays in delivery, turn around time can be improved  Billing & collection improves due to accurate billing info 14

ADVANTAGES TO SERVICING  Able to monitor all artwork jobs simply at one place  Easy to handle multiple brands and Clients  Team members from same profit centre can also monitor  Easy to review artwork, make comments or approval  Aware about delays in studio, review by Creative team  Quick reports of artwork done for a campaign/ Brand 15

THANK YOU | Jose Thomas