Guidelines (This page is to be removed): This presentation is only for your guideline. Please use the format based on your own brand. But try to respect the same slide topics. The (online) pitching time is 5 minutes + 10 minutes of Questions & Answers. (We are quite strict with the timing due to other candidates waiting… So do practise before.) You may send your slides before hand in case of problem with the online systems. The 1-slider company summary is good to have but you don’t need to spend time on it during the pitching session. The following sections must be present and clear for evaluators. -The Problems and needs you are going to solve. (1 slide) -Your solution to solve these problems (technological approach, product, services)- 1 slide -Who are the targeted users/user groups. Why they have the interest to buy from you. – 1 slide -How are you better than existing or competing solutions (benefits, impacts, IPR etc.) – 1 slide -The team presentation. Relevant background and expertise and role in the project. 1 slide -Project implementation plan: The activities, budget and timeline. You may use the example table (or from your excel sheet for the cost estimate). 1 slide NB: During the pitch, we will evaluate on your capacity to execute as well as the quality of the results to be delivered during the time of the grant. Thus, try to spend more time explaining the implementation plan than explaining too much the technology. NB: The project is 6 months.

Booster Pitch Template By XXX Date Sep 4, 2017

Example of 1-slide Company Summary (not presented) Team & Advisors Pilot Customers/Partners Achievement so far: Anna Mary, CXO Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor E.g. Fund raised: [ XX M€ from Investors Other sources of income etc.]. Robin Robinson, CXO Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor Growth expectation: e..g The market is worth XX B$, with 10% CAGR until 2025 What it does Status Logos or Other Proof of Early Traction ExampleCo is a [zero-jargon description of product] used by [large but addressable market] to [benefits]. We are focused on the [€X billion target niche] market. Founded in 2016 Based in: Country #Employ.: At [company stage, e.g. pre-revenue, pre-launch, etc.]. Contact Info: Name, Title Tel. 020 123 4567 Mail: info@startup.me

1- The problems you are solving What problems will your idea/technology solve? Describe the users’ unmet needs and drawbacks of the existing solutions How big is the solution (market opportunities, costs of the problems etc.)?

2- Your solution What is the concept? Pls, provide picture or concept diagram of your product or service. What it does? What stage of development is the technology What is the likely time and cost to develop until a commercial product? What is the time to market?

Your innovation features What is the value that customers are ready to buy? Feature Benefit Value Weight only 1 kg Easy to carry Save efforts Resistant to erosion Last longer Save money and time

3- Targeted customers/users Potential Market Available Market Target Market Penetrated Market Who are the customers? What are the segments?

4- Competitive advantage strong weak Product Performance (F.A.B.) Product Quality (consistency) Unit Cost (pricing) Product Delivery (service) Total Cost of Ownership Marketing and Sales Customer Support (service) Ease of Use (ergonomics) Product Styling You Competitor1 Competitor2 Your unique Value proposition Write here in one setence

5- Your team What are the backgrounds of the founders? Education, relevant past experiences, major skills What are the competence gaps to be filled? Include the consultants and subcontractors to be involved in the project Lorem Ipsum is simply dummy text of the printing and typesetting industry. LOREM IPSUM Lorem Ipsum is simply dummy text of the printing and typesetting industry. LOREM IPSUM Lorem Ipsum is simply dummy text of the printing and typesetting industry. LOREM IPSUM Lorem Ipsum is simply dummy text of the printing and typesetting industry. LOREM IPSUM

Work Plan structure Business Activities Technical Activities Who is doing the work Feasibility studies (Market/customer analysis) Go to market strategy IP, regulations, standards Budget with justification Customer Readiness Level to be reached Technical Activities Who is doing what? Testing, piloting with customer What are the deliverables? What are the milestones? TRL to be reached Outputs/Deliverables Advanced market analysis Feasibility (Go/No-Go) Go to market strategy Outputs/KPIs Results of the activities EIT Core KPIs and KIC KPIS Relevant and realistic values

Summary: Why should we fund your business? Summary of your compelling value proposition

Contact information here

6- Project plan List of activities and cost items Start date- End date Deliverables / Milestones Delivery month Name of person/consultant executing the task Costs (€)   Task 1     Task 2   Task 3   Task 4 Consumables Where For what outcome when Estimate costs Item 1 Item 2 Item 3 Equipment When For what purpose Period of use Provider Estimate depreciation costs Equipment 1 Equipment 2 Equipment 3 Travels Travel 1 Travel 2 Travel 3  TOTAL