1. PROJECT TITLE Project Leader: Team: Executive Project Sponsor (As Required): Date: Month/Day/Year 16/25/2015 V2

2. Instructions The Executive Gate Presentation is used to succinctly summarize and highlight critical aspects of the Business Case during a short presentation to the Gatekeepers. The headings on each slide and the order of the slides are aligned with the Business Case and the criteria in the Gate Scorecards. Sample questions are incorporated on each slide and are there to prompt for information. The questions are guidelines only and do not represent a complete list of information requirements. Delete this slide before submitting to Gatekeepers 26/25/2015 V2

3. Instructions (continued) They are also not intended to be answered verbatim and are not a substitute for thought and analysis. If a chart or graph most succinctly summarizes the team’s work, then it should be considered (a picture is worth a thousand words). Note: Gatekeepers will read all of the project deliverables prior to the Gate Meeting. Additionally, Gatekeepers will refer to the specific detailed project information. The Gate Presentation is designed to focus on key issues only and not to review all project data. Delete this slide before submitting to Gatekeepers 36/25/2015 V2

4. Presentation Outline Integrated Project Definition Project Summary Integrated Risk Assessment Strategic Fit and Importance Product and Competitive Advantage Market Attractiveness Synergies and Core Competencies Technical Feasibility Financial Reward vs. Financial Risk Highlights of Plans Team Recommendation 46/25/2015 V2

5. Integrated Product Definition Provide a summary of the Integrated Product Definition Be succinct and highlight the key elements Ensure adherence to communicating the Integrated Product Definition to the Gatekeepers: – Product Concept – Target Market – Problems – Needs – Uses – Benefits – Value Proposition – Positioning – Technical Solution 56/25/2015 V2

6. Project Summary Explain boundaries of the project (for example, explain what is in scope and what is out of scope) Highlight key success to date Highlight key challenges to date and solutions deployed Provide an understanding of the overall health of the project (for example, red flags, resources, timelines) 66/25/2015 V2

7. Description of Risk Likelihood of Occurrence Severity of Risk Plans to Address or Mitigate Risk Integrated Risk Assessment Complete the table below to outline the significant risks associated with the project 76/25/2015 V2

8. Strategic Fit and Importance Highlight how the project aligns with the company’s innovation strategy: – Markets (to enter or remain/become dominant in) – Importance to achieving goals and objectives for innovation Highlight why the project is important to the organization and the implications for not proceeding Highlight the impact of the project on business growth targets 86/25/2015 V2

9. Product and Competitive Advantage Describe the product’s superiority in terms of differentiation and unique customer benefits What is the winning value proposition? Why is it a winning value proposition? What was the customer feedback on the product concept? – Perceived Value for Money – Needs and Problems Addressed How does the product impact competitive advantage? 96/25/2015 V2

10. Market Attractiveness Explain the market potential: – How large is the market ($, units, other quantitative measures)? – How fast is it growing (at what rate)? Describe the ability to penetrate the market: – Highlight barriers to entry – What are the strengths and/or weaknesses related to this market? Explain the competitive environment: – Highlight competitive situation (number of dominant players, price and market share, well-established with high quality/service and importance of relationships) – What are the industry margins? 106/25/2015 V2

11. Synergies & Core Competencies How does this project leverage core competencies? – Technology – Operations – Marketing – Distribution Are there gaps in skills, resources, and equipment? – What plans are in place to address these gaps? 116/25/2015 V2

12. Technical Feasibility How large is the gap between current technical competency and what is required? Is the technology readily available? What is the level of technical complexity (quantify as much as possible)? – What are the technical hurdles? – Can the technical solution be achieved? 126/25/2015 V2

13. Financial Reward vs. Financial Risk What is the degree of financial return (based on a financial indicator such as ROI, NPV, etc.)? Highlight significant assumptions related to the financial analysis Highlight the key financial risks 136/25/2015 V2

14. Highlights of the Plan Incorporate highlights specific to key elements of the: – Preliminary Market Launch Plan – Preliminary Post Launch Review Plan – Development Plan 146/25/2015 V2

15. Team Recommendation Indicate the team’s score on the project Highlight the team recommendation for the project: Go/Kill/Hold/ Recycle Outline the key aspects of: – Activities for the next stage of work – Resources for the next stage of work and actual availability – Budget (equipment, software, money) for the next stage of work – Target launch date – Date for the next gate meeting 156/25/2015 V2

16. 166/25/2015 V2