NAPLE Dutch country report

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Presentation transcript:

NAPLE Dutch country report Sander van Kempen, Ted van der Togt May 11th 2016, The Hague

Book market in the Netherlands Book sales relative stable (39M 2015) Publishers strugling Decline in bookstores Competition online stores Competition other media ( Books sold (millions) # bookstores

E-book adoption NL 43.600 e-books /170.000 printed Sales last 12 months: 6% of print Online sales last 12 months: 28%

E-book types Mostly literary fiction Other genres like childrens books, non-fiction, travel, educational behind

Device ownership - devices used (on 16.8 M Dutch )

E-book channels