2. Start Small Homes
Be Consistant
List Just Solds on Back not front of card
Rotate CTA vs. Branding
Bigger the better…
Social Proof Brochure twice a year
Market Updates once a month

11. Behind The Numbers 20 Week Campaign
500 $79.90 x 10 = $800.00
Cost To Mail 5,000 Cards

14. Behind The Numbers 20 Week Campaign 5000 Mailers @ $580.00
Cost To Design 5,000 Cards

15. Behind The Numbers
$800.00
$580.00
Total: $1,380.00

16. Behind The Numbers 7% (500 x 7% = 35 Potential Sales
California Home Ownership Turnover Percentage
7% (500 x 7% = 35 Potential Sales
10% Return = 3.5 Homes Sales

17. Behind The Numbers 3.5 x $380,000 = $1,330,000 x 2.75% = $36,575 GC
Commission Breakdown:
3.5 x $380,000 = $1,330,000
x 2.75% = $36,575 GC

18. Behind The Numbers 1,000 Homes = $73,150 GC 2,000 Homes = $146,300 GC