1. Corporate Culture Usborne Books At Home

2. Corporate Culture Company Profile Mission Statement How UBAH is Different From Others? Achieving Success With UBAH – 4 Steps to Success – Easy Math – Key Elements Of Your Success

3. Company Profile Educational Development Corporation is a publicly traded company listed on NASDAQ. Founded in 1961, EDC developed supplemental curriculum material for schools. In 1978, EDC acquired the US rights to Usborne Books. In 1988, Usborne Books At Home (UBAH) was created. EDC also has a Retail division that sells to outlets including bookstores, toy stores and major chains. The Company's strategic plan includes maintaining market share in the retail division while depending on the growth engine of the Company to be the direct selling division, UBAH.

4. Mission Statement The future of our world depends on the education of our children. UBAH delivers educational excellence one book at a time. We provide economic opportunity while fostering strong family values. We touch the lives of children for a lifetime.

5. Why This Is the Mission of UBAH How We Achieve This Mission Every Day Develop Your Own Mission Statement

6. How UBAH is Different From Others?

7. Low start up costs We have a very economical start up, often as low as $30.

8. Competitive compensation We are mid range of other direct selling companies and very competitive with hard goods competitors.

9. Low minimums Lowest in the industry which can be a hindrance to growth. Coincides with our mission statement as being family friendly.

10. Fairly priced products The books are printed with the retail price on the back. Since the books are sold at same price in retail stores, the fair market value of the product is established.

11. Achieving Success With UBAH 4 Steps to Success Easy Math Key Elements Of Your Success

12. 4 Steps to Success Love The Product Sell The Product Sell The Opportunity Teach Others To Do the Same

13. Easy Math Sell $1,000 monthly = $300 commission Build An Organization – 250 Consultants x $350 = $87,500 Your Income = $4,000 to $5,000 monthly

14. Key Elements Of Your Success Belief in What You Are Doing Knowing the Difference Between a Dream & a Goal Ability to Overcome Adversity – Stockdale Paradox – Know How the Story Ends What First Brought You to UBAH? What Keeps You Here?

15. Key Elements Of Your Success cont… Multiple Marketing Channels – Home Shows – School & Library Book Fairs Reach For the Stars!! – Web Sales Attitude Persistence

16. Thank You