Role of Social Media in Learning Presented by: Dr. Chandrakant Tiwari Assistant Professor College of Forestry Banda University of Agriculture & Technology, Banda

Social Media: An Overview Umbrella term that defines “various activities that integrate technology, social interaction and the construction of words, pictures, videos and audio.” (http://www.wikipedia.org) Social media is about conversations, community, connecting with personalities and building relationships. It is not just a broadcast channel or a sales and marketing tool rather….. Provides students with the ability to get more useful information. To connect with learning groups and other educational systems that make education convenient. https://lcibs.co.uk/the-role-of-social-media-in-education/

Social Media: An Overview Afford students and institutions with multiple opportunities to improve learning methods. Sharing and interaction through social media plugins. Online tutorials and resources through social networks and LMS’s to benefit students. Analytics and insights on various topics or issues for study purposes. Platform to establish beneficial connections for their careers. Teacher, TV, advertiser Student

Social Media: An Overview http://www.fredcavazza.net/files/Q2-08/SocialMediaLandscape.jpg

INNOVATIVE COMPETITIVE VISIONARY UNCONVENTIONAL INNOVATIVE COMPETITIVE VISIONARY

Social Media: Reasons to be used Viable / Necessity 21st Century Skills / State Standards Media Literacy Student interest Project sharing Compete with other countries

Social media: An approach to connect experts on topics To learn who the experts are in particular fields and subjects- Produce great results. Ability to broaden perspective on various subjects and gives illuminating, instant new content. Opportunity of engaging experts to get answers on topics. https://lcibs.co.uk/the-role-of-social-media-in-education/

Social media: An approach to connect Institution with students Ability to connect with students through social media networks such as Facebook, Google Plus groups, and YouTube. To communicate campus news, make announcements and provide students with useful information. Engagement between the College and students which help tackle many student issues through group interactions. Institutions can share supportive and positive posts that reach all students that are connected to the networks and pages. https://lcibs.co.uk/the-role-of-social-media-in-education/

Social media: An approach to connect Institution with students Initiate hashtags on social media to engage students and online discussions. Share useful videos that inspire students and help them in their course subjects through youtube. Engagements between students and the institution can be sustained through YouTube, Facebook or Instagram live video – “advisable to be selective about which social platforms to use for the best practice.”

Social media: Research facilitator Offers audience and subject monitoring tools that are useful and it is one of the best platforms to extract data. To find out how the majority people feel about a particular topic or how experts perceive and advice on specific issues. Help out students compile and produce useful content for research. More insight on the subject while working on assignment, working on a project as the some of the best information and results can be extracted from social media.

Enhanced Learning Management Systems Learning management systems is a networking software that delivers educational programs and gives institutions other administrative activities. It include instant chat functions, video, forums to share info and other lesson resources to help students. Most LMS’s come with built in social media integration and this drives instant interaction between the users and the system. The system strengthens student participation and makes team projects easy to collaborate. https://lcibs.co.uk/the-role-of-social-media-in-education/

Enhanced Learning Management Systems The system exists to tackle student and learning related issues to improve education schemes. It is beneficial for institutions to use popular Learning management systems with social media integration to have the best reach and effect through the system. Other social learning benefits are live conferencing systems, webinar capability, share group reviews, blogs and much more.

Social media: Source of Social credibility to learners Building a brand through the social networks can help students build a portfolio for their career. The platforms can be used to start sharing work while a student is still in the learning space. This is beneficial to the launch of a student’s career. Students come across as people who can offer their expertise in specified fields. This prepares and positions student’s career to have social credibility.

Social media: Source of Social credibility to learners As social networks interactions advance in education systems: first priority for solving education problems. Provide many helpful and beneficial tools and access that make learning become a pleasant process. A digital marketing  qualification (Digital marketing is the marketing of products or services using digital technologies, mainly on the Internet, but also including mobile phones, display advertising, and any other digital medium): can inspire learners to know about the role of social media in education. This can lead to various social media and marketing job paths.

Social Media: Obstacles Internal Network Administration Parental Self

Social Media: Challenges and Concerns Mature content on the main grid. Authenticity of value of content and individual. Difficult to find the right combination of people in a set with the right level of expertise. Access for all students Faculty training, learning curve Costs & management

Social Media – Most Popular Sites Facebook: largest of social networks. Users can create profiles, businesses can create fan pages to post info, events, announcements. http://www.facebook.com Twitter: Info shared through tweets with max 140 characters. http://www.twitter.com LinkedIn: LinkedIn is most popular with business-to-business users and those looking for jobs. http://www.linkedin.com Flickr : A popular photo-sharing community. http://www.flickr.com

Social Media – Most Popular Sites YouTube: YouTube is the most popular video hosting and sharing platform. http://www.youtube.com Blog: A blog, by definition, is a web log, where you can post anything you want. Foursquare: A location based service (LBS), allows customers/visitors to “check in” at your place of business/event. Other LBS – gowalla, facebook places.

Social Media in Higher Education http://www.virtualsocialmedia.com/wp-content/uploads/2011/01/MLM-Social-Media-Marketing.jpg

Social Media in Higher Education Student Advisor (Facebook & Twitter) Universities admissions offices are using social media Recruitment/Marketing Engaging alumni Learning Tools/Engaging Students Providing a Platform to Broadcast Events Emergency Notification Creating a Dialogue and Communicating to Students New Students Info/Community

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