How to Mobilize Your Online Traffic -------------------------------------------------------------------- Candice Evans
The mobile industry is the fastest growing phenomenon The Stats: Smartphones - Changing the World The mobile industry is the fastest growing phenomenon on the planet! A study by research firm Kantar Worldpanel asserts that: “Over half of the British population (50.3%) now owns a smartphone according to the latest data from Kantar Worldpanel ComTech. The figures also show that smartphones made up a remarkable 71.4% of mobile phone sales in the 12 weeks ending 22 January 2012”. Mobile searches have quadrupled in the last year; 1 in 7 searches are now done via mobile “Last year – the number of Smartphones sold exceeded the number of PC’s sold” – Henry Blodget – CEO – Business Insider
Smartphone Penetration by Age & Income Group
Mobile Users vs. Desktop User Projection
The Devices Featured phones Smartphones - iOS Apple iPhone Android Nokia – Symbian/Windows7 - Blackberry Tablets - iPad - Samsung - Amazon
Android Stats Android Activations Top 850,000 Per Day! There are over 450,000 applications in Android Market. A total of 300 million Android phones have been activated! Currently they are activating over 850,000 phones and tablets per day.
iPhone Stats Available to more than 146 million customers in 77 countries 550,000 applications on the market 18 billion downloads until August 2011 Largest company in terms of market value
The Process Simply add a dedicated Mobile page to your existing website Focus on keyword optimization associated to mobile casino Add PHP code to your existing website and redirect all your mobile traffic to a dedicated Mobile Landing Page – termed ‘Mini Smartphone Site’ Mobile casino software harnesses the advantage of each mobile platform
The Tools Dedicated Mobile Tools:
The Tools Affiliate Programs offer a full array of marketing tools to support your mobile traffic – such as: Generic Mobile Banners Banners targeted per platform
The Tools….cont. iFrame QR Code
The Tools…cont. Mini Smartphone Site Text Links Pop Up Banners Redirect your smartphone traffic to a mini-site specifically formatted for smartphones. The mini-site is customizable for your brand using either of the templates available below. Enable your traffic to reach this mini-site by adding the PHP or ASP redirect code below to your index page. You can extract the source code for text links from your Affiliate program - in order to utilize as text links that will automatically redirect according to the platform that the visitor is clicking from. Pop Up Banners SMS / eMail Capabilities If you have a database of opted in users who are over 18 - we can target them via SMS or email with the mobile casino offer. We assist with the messaging – conversion and retention Of these players.
The Technology - PC
The Technology - iPhone
The Technology - Android
The Technology - Tablets
Android Air – Banking Page The Banking Options Android Air – Banking Page Web App – Banking Page
The Players Experience
The Players Experience
The Results Be prepared to target and monetize this incredibly huge audience which will ultimately dominate the market place!
Thank-you!