A consistent social media presence is key to a good SEO strategy. Create engaging content that will encourage people to share. Encourage sharing on your website with “Above The Fold” social media sharing buttons like Facebook, Twitter, GooglePlus, and LinkedIn. Use Digg Digg Social Media Wordpress Plugin Google Search: “social media wordpress plugins” Use widgets like ones provided at AddThis.com Use ShareThis widget. Google search for social media sharing plugins.

Create branded accounts around your website or brand on the following social media networks: Facebook Fan Page Can create multiple fan pages under one Facebook account. Twitter Great for getting quick content indexed. GooglePlus Page Very important account to create. LinkedIn Profile Link to your individual profile or create a company account. YouTube Channel Create informative videos around your niche for traffic. Videos are starting to rank in search engines. Pinterest If applicable to your niche. Make it work. Instagram Can make this work for most niche markets.

Post consistent content across these social media sites. Link to your content. Videos Press Releases Articles Guest Blogging Share useful tips and information from other sources. Don’t only link to your content. Create a consistent social media posting schedule. 3 Days a week, 5 Days a week, once a week. Be consistent and pick up frequency as you go.

Interact with your audience on the social media accounts. Post content even if it is for an audience of one. Add people who are following other people in your niche. Encourage your lists and customers to get involved on social media. Make sure you leverage videos and YouTube. Share videos on social media sites. Join other social media sites related to your niche. Many niches have smaller and unique social media sites.

Create profile pages on all social media sites you join. Make sure you link to your site from the profile pages. This is a common untapped resource for backlinks. Join many different social media sites. Includes common ones and ones in your niche.