1. 3.01D Design Multimedia Presentations
3.01 Explore multimedia systems, elements, and presentations.

2. Multimedia Authoring Programs

3. Multimedia Authoring Programs
Software that allows the designer to:
Create multimedia presentations
Create interactive elements
Design screen layouts
Produce content with paint, text, and animation tools
Incorporate text, sound, video, animation, and graphics
Create hyperlinks

4. Examples of Authoring Software
Microsoft PowerPoint
Windows Movie Maker
Adobe Director
ToolBook
Adobe Authorware
OpenOffice Impress
IBM Lotus Symphony

5. Basic Parts of Multimedia Presentations

6. Basic Parts of Presentations: Hyperlinks
Hyperlinks are “hot spots” or “jumps” that locate an external file, website or place in the current presentation. They are represented by a graphic or colored and underlined text.
Hyperlink to video clip
Some of the many hyperlinks

7. Basic Parts of Presentations: Menus and Navigation Buttons
Menu - a list of options that use hyperlinks to move to other parts of the presentation. Can be text or images.
Navigation Buttons – buttons that are hyperlinked to other parts of the presentation and allow the user to navigate through the presentation.
Back to beginning slide (home)
Back to previous slide
Forward to next slide

8. Basic Parts of Presentations: Transitions
A slide transition is the visual effect of a slide as it moves on and off the screen during a slide show.
Each slide can only have one transition.
Transition features which can be changed by the user include:
Speed
Sound
Direction
Timing

9. Basic Parts of Presentations: Build Effects
A build effect is applied to text to make it appear on a slide in increments of one letter, word, or section at a time in order to keep viewers’ attention.
Keeps the audience from reading ahead.
Additional build effects can be used with audio clips, video clips, graphics, and other parts of the presentation.

10. Basic Design Guidelines

11. Basic Design Guidelines
Use no more than three different typefaces and sizes.
Choose colors that harmonize and are appropriate with the theme.
Use typefaces and colors consistently throughout the presentation.
Use enhancements such as bold, italics, and shadowing to emphasize key points.

12. Basic Design Guidelines
Do not use underline, because it is often confused with hyperlinks.
Use white space to balance elements.
End the presentation with a blank slide containing only the slide design.

13. Design Elements of Multimedia Presentations

14. Design Elements of Multimedia Presentations
Optical center
Optical weight
Unity
Intra-screen unity
Inter-screen unity
Balance
Asymmetrical balance
Symmetrical balance
No balance
Movement
Teacher Notes: As multimedia has grown in power and popularity, design guidelines have been established.
Balance is the distribution of optical weight in layouts.
Asymmetrical balance is achieved by arranging non-identical elements on opposite sides of imaginary center lines.
Symmetrical balance is achieved by arranging mirrored elements equally on opposite sides of center lines.
No balance is achieved by placing elements in a layout without balancing on either side of the center line.
Movement determines how will the viewers’ eyes move through the elements on the screen.
Optical center refers to the first place the viewer’s eyes encounter when they look at a page or screen. It is a point slightly above and to the right of the physical center of the screen.
Optical weight refers to the ability of elements to attract the viewer’s eye.
Nature of an element refers to its shape, color, brightness, and type.
Intra-screen unity refers to how the elements on a screen relate to each other.
Inter-screen unity refers to the design viewers encounter when moving from one screen to another.

15. Create Multimedia Presentations

16. Create Presentations
Plan
Prepare
Practice
Present

17. Plan the Multimedia Presentation
Planning ensures a successful multimedia project.
The rule of thumb for multimedia development is
80% planning + 20% production = 100% success

18. Plan the Multimedia Presentation
Develop the theme (concept or idea)
What is the purpose of the presentation?
Example – How to Use a Digital Camera
State the goals, objectives, and purpose
What do you want to accomplish?
Example – Taking low-light pictures and downloading images to a computer

19. Plan the Multimedia Presentation
3. Identify the target audience
Who will use and see the presentation?
Target audiences can be categorized by demographics, lifestyles, or attitudes.
The more information known about the audience, the more likely the presentation will meet their needs successfully. Example – Have the people in the target audience ever owned a digital camera?

20. Plan the Multimedia Presentation
Determine the treatment to be used.
Determines how the multimedia presentation will look.
Determined largely by the concepts, goals, objectives, and target audience.

21. Plan the Multimedia Presentation
Treatment includes:
Tone - Will the presentation be serious, humorous, light, heavy, formal, or informal?
Metaphor – Will a comparison be used to provide interest or to aid in understanding?
Example - Comparing the complexity of building a house to building a webpage
Approach – How much direction will be given to the end user? NOTE: A rule of thumb: children’s presentations need less options while adults’ presentations need more navigation options.
Emphasis – How much weight will be given to each of the various elements in the presentation?

22. Plan the Multimedia Presentation
5. Determine the specific elements to be used, where to place equipment and the playback system(s) needed.

23. Plan the Multimedia Presentation
Storyboard projects including all navigation links.
A sample storyboard with its navigational links.
Font colors, background color, and other design ideas can also be noted at this stage.

24. Prepare the Multimedia Presentation
Gather materials and computerize the multimedia presentation.
Create a reference page and use proper formatting based on:
APA manual
MLA manual
Other style guides
Review the finished project for any copyright infringements.
Preview and test the multimedia presentation.

25. Practice Presenting the Multimedia Presentation
Time yourself practicing the presentation
Practice in front of an audience or friend
Practice with the equipment you will use during the presentation

26. Present the Multimedia Presentation
Know the Content
Use proper English/grammar
Avoid filler words
Speak clearly
Make
eye contact
with audience
Use appropriate speed of speech
Include an opening and
closing
Stay within allotted time

27. Interactive Multimedia Presentations

28. Interactive Multimedia Presentations
Originally
The presenter controlled the order of the presentation while the audience watched. =
Linear presentations
Today
Users interact with presentations and control the order the information is viewed. =
Non-linear presentations
A key feature in multimedia today is its interactive ability.
A user can interact with the presentation and control the flow and direction of the information.
Presentations used to be linear, which means the originator of the presentations controlled what happened next.
Non-linear interactive multimedia will become commonplace in our daily lives.

29. Interactive Multimedia Presentations
Viewers use navigational or action buttons on screen or websites to determine:
What content is delivered
When it is delivered
How it is delivered
Example of navigational buttons
In the active role, the user determines
what content is delivered,
when it is delivered and
how it is delivered.
The presentation becomes more interesting and purposeful to the end user.
Back to beginning slide (home)
Back to previous slide
Forward to next slide

30. Interactive Multimedia Titles
Users can interact with the presentation via:
Mouse Clicks
Mouse Rollovers
Voice activation
Keyboards
Touch Screens

31. Example of an Interactive Multimedia Presentation
The user can continue on with this presentation OR
Click on the
Component A link
Click on the Component B link

32. Example of an Interactive Multimedia Presentation
Users will see this slide if they continue the presentation without selecting a link. OR
Users will see this slide if they click on the Component A link.
Users will see this slide if they click on the Component B link.
These images are used as links to a video clip.

33. Example of an Interactive Multimedia Presentation
As users continue with the presentation, additional links may be encountered which offer more choices and information.
This example provides links to two Word documents.
Users can click on the Word icon to view Word documents.