1. Future Trends Impacting Real Estate People just ain’t what they’re going to be Annimac Futurist Trend Forecaster www.annimac.com.au Barry Plant National Conference Fremantle Western Australia 5 th March 2007

2. www.annimac.com.au 2 Rate of Change - exponential Amount of change now in 1 day grandparents had in 1 year Younger means faster Generational gap widening

3. 5th March 2007 www.annimac.com.au 3 I’m never having kids. I hear they take nine months to download.

4. 5th March 2007 www.annimac.com.au 4 Three Global Challenges Climate change Peak Oil People change

5. 5th March 2007 www.annimac.com.au 5 Three Global Challenges Climate change  Global warming impacting now  Aus second most arid continent  Aus climate highly vulnerable changing rainfall : SE Aus = 10%  changing temperatures : 2° - 4° 

6. 5th March 2007 www.annimac.com.au 6 Three Global Challenges Peak Oil  The Big Rollover : Demand > Supply  O&G industry : 2007 - 2012

7. 5th March 2007 www.annimac.com.au 7 OIL BUYERS MARKET The Peak of World Oil Production CHEAP & EASY-TO- EXTRACT OIL US North Sea Forecast oil production Past oil production We are here Previous Rollovers SELLERS MARKET 0 5 10 15 20 25 30 35 1930195019701990201020302050 EXPENSIVE & HARD-TO-EXTRACT OIL Annual Oil Production Gbbl

8. 5th March 2007 www.annimac.com.au 8 Three Global Challenges People Change Customer driven world  Product driven world shrinking  Customers demand excellence  Profiles rapidly changing

9. 5th March 2007 www.annimac.com.au 9 By 2020 70 % of job types then do not exist now Driving People Change

10. 5th March 2007 www.annimac.com.au 10 80 % of technology then is not imagined yet Driving Change : By 2020

11. 5th March 2007 www.annimac.com.au 11 Japanese Robanoid 2006 Future Receptionist ? Display home hostess ?

12. 5th March 2007 www.annimac.com.au 12 Imagine what some of those jobs might be …..

13. 5th March 2007 www.annimac.com.au 13 Likely jobs in next 15 years : Director of Emerging Thought Chief Zookeeper - of people Biotech Homes Consultant Home Mood Enhancement Coach Nano Technology Info Officer Chief Imagination Advisor Hacker Relations Manager Holographic Display Modeller Online Client Life Consultant

14. 5th March 2007 www.annimac.com.au 14 Pressure to change - why Technology driving change Who is driving new technologies  Not IT industry  Not executives in Big Biz or Govt  Not market industry researchers

15. 5th March 2007 www.annimac.com.au 15 Look at Generational differences Gen gap always existed but Gen gap is fast

16. 5th March 2007 www.annimac.com.au 16 Parallel Universes Kids live them.

17. 5th March 2007 www.annimac.com.au 17 Gen differences impacting : Consumers Service providers Product providers Product innovators R & D executives

18. 5th March 2007 www.annimac.com.au 18 What does gap mean for Barry Plant Right now Into the future For own organisation - staff For industry For government For community

19. 5th March 2007 www.annimac.com.au 19

20. 5th March 2007 www.annimac.com.au 20 Generations Baby Boomers 1945 – 60 age 45 – 60 Generation X 1960 – 75 30 - 45 DotComs 1975 – 90 15 - 30 Ferals 1990 – now to 15 annimac Generation X 1960 – 80 25 – 45 Generation Y 1980 – now to 25 wikipedia

21. 5th March 2007 www.annimac.com.au 21 Baby Boomers

22. 5th March 2007 www.annimac.com.au 22 Baby Boomers 45 - 60 Downsizing lives Empty nesters Retired or part time work Male identity from job Questioning material status

23. 5th March 2007 www.annimac.com.au 23 Boomers Care

24. 5th March 2007 www.annimac.com.au 24 Baby Boomers 45 - 60 : Sense of community Seek new safe experiences Security & Health conscious Defer to authority Love / hate change

25. 5th March 2007 www.annimac.com.au 25 Boomers & technology That’s the phone, dear, Here, try the remote That’s the phone dear. Here try the remote.

26. 5th March 2007 www.annimac.com.au 26 Impact for Barry Plant Baby Boomers 45 - 60  Winding down : leisure indulgence  Risk averse  Respect rank  Steady relationships  Need  relationship continuity  familiar experiences  positive group identity  structural reliability

27. 5th March 2007 www.annimac.com.au 27 So Are Boomers driving change No Yes Maybe

28. 5th March 2007 www.annimac.com.au 28 Generations Baby Boomers 1945 – 60 age 45 – 60 Generation X 1960 – 75 30 - 45 DotComs 1975 – 90 15 - 30 Ferals 1990 – now to 15 annimac Generation X 1960 – 80 25 – 45 Generation Y 1980 – now to 25 wikipedia

29. 5th March 2007 www.annimac.com.au 29 Gen Xers

30. 5th March 2007 www.annimac.com.au 30 Generation Xers 30 - 45 Single Childless Net Dating Varied lifestyles Varied workstyles SOHO

31. 5th March 2007 www.annimac.com.au 31 Gen X Singles

32. 5th March 2007 www.annimac.com.au 32 Generation Xers 30 - 45 Risk takers Personal journey Fast decisions Materialism assumed Environmental values Defer to heroes Expect & accept change

33. 5th March 2007 www.annimac.com.au 33 Gen X Lifestyle Dog

34. 5th March 2007 www.annimac.com.au 34 Impact for Barry Plant Gen X 30 - 45  Fast action Now  Short term pitch - staged pitch  Results oriented  Need  choices immediacy  short term involvement  complete – stand alone  skills oriented  demand quality of experience

35. 5th March 2007 www.annimac.com.au 35 So Are GenXers driving change ? No Yes Maybe

36. 5th March 2007 www.annimac.com.au 36 Generations Baby Boomers 1945 – 60 age 45 – 60 Generation X 1960 – 75 30 - 45 DotComs 1975 – 90 15 - 30 Ferals 1990 – now to 15 annimac Generation X 1960 – 80 25 – 45 Generation Y 1980 – now to 25 wikipedia

37. 5th March 2007 www.annimac.com.au 37 DotComs

38. 5th March 2007 www.annimac.com.au 38 DotComs 15 – 30 ( Gen Y)  Own path Immediacy  Temporary pairing  Group socialising  Internet relationships  Wired  No home  No single careers

39. 5th March 2007 www.annimac.com.au 39 DotComs Relationships

40. 5th March 2007 www.annimac.com.au 40 DotComs 15 - 30 I.d. from activity Multi channeled Multi actions Planetary group mission Temporary deference - usefulness Need change Cluetrain Manifesto www.cluetrainmanifesto.com

41. 5th March 2007 www.annimac.com.au 41 Impact for Barry Plant DotComs 15 - 30  Passionate – value driven  Team + personal relationships  Short term fast involvement  Multi channel activities  Need  choices no spin  very short term  flexibility innovation  real positive outcomes

42. 5th March 2007 www.annimac.com.au 42 So Are DotComs driving change ? No Yes Maybe

43. 5th March 2007 www.annimac.com.au 43 Generations Baby Boomers 1945 – 60 age 45 – 60 Generation X 1960 – 75 30 - 45 DotComs 1975 – 90 15 - 30 Ferals 1990 – now to 15 annimac Generation X 1960 – 80 25 – 45 Generation Y 1980 – now to 25 wikipedia

44. 5th March 2007 www.annimac.com.au 44 Ferals

45. 5th March 2007 www.annimac.com.au 45 Ferals 0 - 15 Wild Child No limits No boundaries Planetary mission : to create sustainable world Wired Parallel universes Unlimited mind channels Intuitive & telepathic

46. 5th March 2007 www.annimac.com.au 46 Ferals Virtual World

47. 5th March 2007 www.annimac.com.au 47 Ferals to 15 Future jobs unimportant Non consumers Global i.d. from self values No deference Respect only when useful Live change & ignore barriers

48. 5th March 2007 www.annimac.com.au 48 Ferals

49. 5th March 2007 www.annimac.com.au 49 Impact for Barry Plant Ferals to 15  Expect new relationships & things  Love Virtual world  Create into unknowns  Influencing older gens  Need  personal power trust  clear values nb: super spin detectors  no rules no hindrance  ICT quality access  multi channel everything

50. 5th March 2007 www.annimac.com.au 50 So Are Ferals driving change ? No Yes Maybe

51. 5th March 2007 www.annimac.com.au 51

52. 5th March 2007 www.annimac.com.au 52 Barry Plant Trends Summary  huge rate of change  climate change & Peak Oil  younger generations driving change  relationships key  Work / Life styles options  less governance  more community power  individual responsibility ! Virtual world emerging !

53. 5th March 2007 www.annimac.com.au 53 Facing the future with Barry Plant :

54. 5th March 2007 www.annimac.com.au 54 thank you www. annimac.com.au